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July 2022

Mohammad Anas Wahaj | 27 jul 2022

To provide best digital experience, web design has to continuously evolve with changing human expectations, requirements, culture shifts, technological advancements etc. The latest report 'The Biggest Design Trends of 2022 So Far' by Editor X, provides the 2022 design trends that are influencing online experiences. The trends include - (1) Metaverse Mayhem: As more people shift to metaverse, the virtual world platforms, it is expected that the brands will too and therefore the design creativity will come into play to provide the necessary experiences. The big names like Meta, gaming platform like Roblox etc are betting big for the sector and it is expected to grow to US$ 700 billion by 2030. Benjamin Bertram Goldman, metaverse advisor at Sequin AR, says, 'Businesses and brands will want to future-proof themselves for this new age of immersive technology, and that means they'll begin giving preference to designers who have experience designing for immersive experiences, including AR/VR, games, and other 3D media.' Prof. Janet Murray of Georgia Institute of Technology says, 'A lot of money will be thrown at VR and AR applications over the next few years.' (2) Dopamine Colour Palettes: Fashion trend, 'dopamine dressing', that involves colorful clothes in an array of happiness-inducing rainbow hues, is now getting popular in web design. Use of bright, bold and vivid palettes is visible online. This trend is getting traction as people are trying to overcome Covid-induced depressive environment through joyful colors. (3) Web Kitsch: Clean and less cluttered website design is back. It includes default fonts, patterned backgrounds, old-school browser windows, simple layouts, decorative sticker icons etc. Other trends in the report include digital fashion, 3D interactive elements, 3D lettering and zen energy (calming design aesthetics). Read on...

Creative Boom: Revealed! The three most impactful web design trends of 2022 so far
Author: Tom May



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