glomc00 - The Global Millennium Class
Topic: agriculture & rural development | authors | business & finance | design | economy | education | entrepreneurship & innovation | environment | general | healthcare | human resources | nonprofit | people | policy & governance | publishing | reviews | science & technology | university research
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Educating the healthcare workforce of the future: lessons learned from the development and implementation of a 'Wearables in Healthcare' course | Nature, 22 nov 2023
Economic models buckle under strain of climate reality | Reuters, 22 nov 2023
17 Countries With The Best Education In Europe | Yahoo Finance, 21 nov 2023
12 Asian Countries With The Best Education System | Yahoo Finance, 21 nov 2023
Bolster K-12 Districts' Capacity with Managed IT Services for Education | EdTech, 21 nov 2023
Hearing the patient’s voice in AI-enhanced healthcare | The BMJ, 21 nov 2023
Understanding Healthcare Worker Collaboration and Patient Outcomes | Northwestern Medicine News Center, 21 nov 2023
5 Lessons Learned From a Female Entrepreneur | Entrepreneur, 21 nov 2023
What's Shaping Ag Equipment Trends in Key Global Markets? | Global AgTech Initiative, 18 nov 2023
Global economic growth to slow in 2024, and other economics news to read this week | World Economic Forum, 17 nov 2023
Mohammad Anas Wahaj | 24 may 2023
Textile industry has become highly globalized, contributes significantly to the global economy and provides employment to millions. The emergence of 'fast fashion' concept has further increased the production level, nearly doubling in the last 15 year period. The present textile industry system works in a linear way - raw material obtained from non-renewable sources, processed and clothes are produced in mechanised factories in large quantities, consumed for a short period and then disposed of in landfil or incinerated. This linear system is negatively impacting humans and environment - Excess of US$ 500 billion of value is lost every year due to clothing underutilisation and the lack of recycling; Total greenhouse gas emissions from textiles production, at 1.2 billion tonnes annually; When washed, some garments release plastic microfibres, of which around half a million tonnes every year contribute to ocean pollution. The project report, 'A NEW TEXTILES ECONOMY: REDESIGNING FASHION'S FUTURE' [Core Project Team: Andrew Morlet, Rob Opsomer, Dr. Sven Herrmann (Lead Author), Laura Balmond, Camille Gillet, Lukas Fuchs], published in 2017, outlines a vision for a system that works, delivering long-term benefits - a new textiles economy based on the principles of a circular economy. It offers a direction of travel on which the industry can agree and focus its efforts. In a new textiles economy, clothes, textiles, and fibres are kept at their highest value during use and re-enter the economy afterwards, never ending up as waste. Circular economy is a systems solution framework that tackles global challenges like climate change, biodiversity loss, waste, and pollution. It is based on three principles, driven by design: eliminate waste and pollution, circulate products and materials (at their highest value), and regenerate nature. HIGHLIGHTS OF THE REPORT - Globally, the US$ 1.3 trillion clothing industry employs more than 300 million people along the value chain. Clothing - the focus of this report – represents more than 60% of the total textiles used and is expected to remain the largest application; The current clothing system is extremely wasteful and polluting. The recent Pulse of the fashion industry report estimated that the overall benefit to the world economy could be about EUR 160 billion (US$ 192 billion) in 2030 if the fashion industry were to address the environmental and societal fallout of the current status quo; Clothing is massively underutilised. Worldwide, clothing utilisation has decreased by 36% compared to 15 years ago. Globally, customers miss out on US$ 460 billion of value each year by throwing away clothes that they could continue to wear; Less than 1% of material used to produce clothing is recycled into new clothing, representing a loss of more than US$ 100 billion worth of materials each year; Today's linear system uses large amounts of resources and has negative impacts on the environment and people. The textiles industry relies mostly on non-renewable resources - 98 million tonnes in total per year - including oil to produce synthetic fibres, fertilisers to grow cotton, and chemicals to produce, dye, and finish fibres and textiles. Textiles production (including cotton farming) also uses around 93 billion cubic metres of water annually; Should growth continue as expected, total clothing sales would reach 160 million tonnes in 2050 - more than three times today's amount; If the industry continues on its current path, by 2050, it could use more than 26% of the carbon budget associated with a 2°C pathway; The Pulse of the fashion industry report projects that, by 2030, fashion brands would see a decline in earnings before interest and tax (EBIT) margins of more than three percentage points, if they were to continue business as usual. This would translate into a profit reduction of approximately EUR 45 billion (USD 52 billion) for the industry; Ambitions For A New Textiles Economy - (1) Phase out substances of concern and microfibre release (Align industry efforts and coordinate innovation to create safe material cycles; Drastically reduce plastic microfibre release). (2) Transform the way clothes are designed, sold, and used to break free from their increasingly disposable nature (Scale up short-term clothing rental; Make durability more attractive; Increase clothing utilisation further through brand commitments and policy). (3) Radically improve recycling by transforming clothing design, collection, and reprocessing (Align clothing design and recycling processes; Pursue technological innovation to improve the economics and quality of recycling; Stimulate demand for recycled materials; Implement clothing collection at scale); Make effective use of resources and move to renewable inputs. Read on...
Ellen Macarthur Foundation:
A New Textiles Economy: Redesigning fashion's future
Mohammad Anas Wahaj | 23 mar 2023
As the world is becoming more divided and tussle-oriented, the usual development strategies with a top-down approach driven by international trade and investments are losing their effectiveness. Prof. Andrew Sheng of University of Hong Kong and Prof. Xiao Geng of The Chinese University of Hong Kong Shenzhen, explain that in such a scenario a systemic bottom-up approach can yield progress. According to them, 'Poverty, inequality, climate change and environmental degradation are complex systemic challenges. Yet prevailing policy approaches focus on devising separate solutions to specific problems, or even specific facets of problems, with little to no regard for how their solutions - and the underlying problems - interact...Only by recognising the interconnected nature of our social, ecological and economic systems, and addressing problems holistically, can we optimise their functioning and ensure human and planetary well-being.' They quote environmental scientist Donella Meadows's definition of a system as 'an interconnected set of elements that is coherently organised in a way that achieves something.' Prof. Sheng and Prof. Geng further elaborate, 'Multilateral action - implemented by nation-states - tends to be even less efficient...What is needed instead are bottom-up strategies underpinned by community-based and non-profit social enterprises.' According to Peter Drucker, successful non-profits, 'dedicated to "doing good"', but also 'realise that good intentions are no substitute for organisation and leadership, for accountability, performance and results.' Authors suggest harnessing the power of already-existing tools and resources. They explain, 'Micro, small and medium-sized enterprises (MSMEs) are far better equipped than their large counterparts to deploy the mission-driven management social enterprises require. MSMEs - 90% of all businesses globally - account for 70-80% of total employment...Yet, MSMEs do not have access to formal capital markets, let alone the holistic policy and institutional framework - including supporting infrastructure and a consistent legal environment - that would enable them to act as effective social enterprises...technology has enabled the creation of a 'global knowledge commons', through which social enterprises can access the knowhow - and, through trusted accreditation, the financing - they need.' Read on...
Mohammad Anas Wahaj | 26 oct 2020
Pandemic, combined with politics in many countries, is creating uncertainty for both for-profits and nonprofits. In US, racial protests and electioneering, is adding to the instability. Philanthropic activity is at the crossroads and future seems uncertain. Understanding the change by analyzing past trends and anticipating the future by listening to the wisdom of experts can help nonprofits prepare better for their fundraising needs. PAST TRENDS: According to the 2019 survey of philanthropy 'Giving USA: The Annual Report on Philanthropy' - Individual giving remains the largest source of contributions (69%); Looking at growth in sources, corporate giving increased by 13.4% (includes gifts-in-kind), and giving by individuals increased by 4.7%; Recipient sectors who benefited most were ones where high-net-worth individuals tend to concentrate their giving, with public-society benefit increasing 13.1%, arts, culture, & humanities increasing 12.6%, and education increasing 12.1%; Philanthropy often thrives on economic results, and 2019 was a strong year with the S&P 500 increasing by roughly 29%, personal income growing by 4.4%, and GDP growing by 4.1%. But now 2020 is altogether a different year, with pandemic impact and struggling economy, the future holds uncertain challenges. FUTURE TRENDS: By utilizing Delphic Panel Approach, in which you ask to a team of experts to consider future questions and offer their opinions on likely outcomes based on their experience and insight, a select group of 20 fundraising experts share their predictions on philanthropy and fundraising in coming years. HIGHLIGHTS OF THE SURVEY: 61% were reasonably confident that philanthropy overall would grow during the next 3 years. A decline in giving is not likely to be long-lasting and there is hope for growth; 67% suggested that their organizations or clients would be investing more in fundraising during the next three years. Respondents were fairly evenly split regarding retaining fundraising staff and hiring more fundraisers. So, despite the short-term news of layoffs, there should be opportunities in development; Individual donors will continue to remain essential in future fundraising while no change or reduction is expected in other streams of fundraising revenue. Community/event fundraising will expect a reduction; Digital will be a main fundraising acquisition channel in which organizations are expected to spend. Other growth areas identified by the survey include DM (direct mail), DRTV (direct response television), and a resurgence in telemarketing. Print advertising channel is expected to retreat. Read on...
Mohammad Anas Wahaj | 20 aug 2020
Collaborative and coordinated efforts by multiple agencies and institutions are needed to manage, control and overcome a crisis like COVID-19 pandemic. Team from Carnegie Mellon University (CMU) is partnering with Commonwealth of Pennsylvania agencies and stakeholders in the areas of public health, economics, and emergency management, to create data-based tools for informed decision-making and strengthen planning efforts of Pennsylvania Governor Tom Wolf to re-open the state's economy. Some of the main criteria to determine when a region is ready to re-open and return to work will include - The incidence rate of COVID-19 cases per capita will be evaluated and several public health requirements must be met; A region need to have an average of less than 50 cases per 100000 individuals over the course of 14 days to return to work; Enough testing available for individuals with symptoms and target populations; Robust case investigation and contact tracing infrastructure need to place; Identification of an area's high-risk settings must be made and would include adequate healthcare facilities with sufficient safeguards and equipments. The model dashboard developed through the collaboration will take a regional and sector-based approach to re-openings, the easing of restrictions and response. This data-driven decision support tool will help to better understand the current health and economic status, as well as the inherent risks and benefits to re-opening certain businesses and industry areas. Using data that considers worker exposure and spread risks, health care capacity, economic impact and supply chain impact, the administration will prioritize re-openings where it has the potential for the most positive impact on the economy for workers and businesses, while mitigating risk to public health and safety. Ramayya Krishnan, dean of CMU's Heinz College of Information Systems and Public Policy and director of CMU's Block Center for Technology and Society, says, 'The purpose is to provide important information to the governor's team to make data informed decision. For example, all indicators could point to opening a specific county, but other factors, such as population density around a hotspot, availability of supplies to ensure workers are protected, or Department of Health criteria could make the county unfit to open.' The multidisciplinary team from CMU involved in the project include - Laurence Ales; Kasun Amarasinghe; Scott Andes; Gary Franko; Rayid Ghani; Jared Kohler; Tim McNulty; Illah Nourbakhsh; Roni Rosenfeld; Randy Sargent; Richard A. Stafford; Chris Telmer; Anne Wright; Ariel Zetlin-Jones; Xuege Zhang. Other contrubutors to the project include - Beibei Li; Lee Branstetter; Jon Caulkins; Karen Clay; Baruch Fischhoff; Marty Gaynor; Joel Greenhouse; Po-Shen Loh; Dan Nagin; Rema Padman; Wes Pegden; Lowell Taylor; Hai Wang; Peter Zhang. Read on...
Carnegie Mellon University News:
CMU Dashboard Will Help Inform State Decision-Makers During Pandemic
Author: Jason Maderer
Mohammad Anas Wahaj | 11 jul 2020
According to the survey conducted to find out impact of COVID-19 pandemic on 567 small businesses and nonprofit organizations in US by the research team of Prof. Samantha Paustian-Underdahl of Florida State University, 15.2% of its participants closed permanently, and 14.5% of participants closed temporarily. Another 31% of participants are operating below 40% capacity, while close to 40% of participants are operating at 40% or higher during COVID-19. The survey also found that 46.7% laid off their employees during COVID-19, while 51% reported that they did not. The average number of employees laid off was 10.5. Prof. Paustian-Underdahl says, 'Small businesses and nonprofits have taken a huge hit during this time, with nearly 30 percent of our sample needing to close temporarily or permanently as of early May. The good news is that most organizations are getting some help.' The survey revealed that 92% received some type of financial assistance from the government's Paycheck Protection Program (PPP) and/or Economic Injury Disaster Loan (EIDL). 75.5% applied for one or both types of government aid. Of participants who applied, 28.9% received PPP funding only, 26.8% received EIDL only, 11.3% received both PPP and EIDL, and 8.3% did not receive anything. Moreover, researchers also found that business owners and nonprofit leaders are experiencing different effects of COVID-19 on their overall well-being and performance, depending on their gender. Prof. Paustian-Underdahl says, 'Consistent with recent research by Gallup , we found that women who own small businesses are experiencing higher levels of stress and burnout during COVID-19 compared to men. While some may assume this could be due to higher work-family-conflict, we found the men surveyed are reporting higher work-family-conflict than women.' Some of the strategies and solutions that respondents have implemented to meet the challenges faced during COVID-19 include - increased communication with employees; an increased focus on implementing technology and creating online content; creating unique ways to contact and keep existing clients instead of seeking new one; increased focus on healthy living, exercise and mental health for their employees and customers. Read on...
Florida State University News:
Survey reveals COVID-19's impact on small business, nonprofits
Author: Calvin Burrows
Mohammad Anas Wahaj | 29 feb 2020
Australia's retail industry is in turmoil with some of the big ones entering into voluntary administration. Tom Youl of Ibis World says, 'Weakness in the Australian economy, in particular, deteriorating conditions for households, has been placing pressure on the retail sector...Weak wage growth has been a contributing factor to decreasing discretionary incomes, but rising household costs have also played a part. The bad news for store-based retailers is online players are going to continue to grab a larger share of the pie.' Eloise Zoppos of Monash Business School says, 'Customers are seizing control of the retail landscape and those retailers not up to the changes proposed by their loyal shoppers will be left behind. Friendly and knowledgeable staff, and eye-catching and easy-to-navigate store designs, can help create memorable experiences that customers can share with their friends and family after their purchase.' Even though online shopping is on the rise but Monash's 2019 consumer survey reveals that more than 70% respondents prefer to shop in bricks-and-mortar stores. A positive story coming out of the retail churn is that of an electronics store JB HI-FI. Retail expert Amanda Stevens explains, 'If you've been into JB Hi-Fi lately, it's a fast-moving big box retailer, but they really have knowledgeable staff, which is always a sigh of relief for consumers versus other retailers you go into, and you could spend up to 15 minutes finding someone to give your money to.' Regarding the future of Australian retail Mr. Youl suggest, 'Many retailers have been thriving in recent years. A sound brand strategy and market position are always vital to success, but these factors become of paramount importance over periods of weak growth, as we have been experiencing.' Read on...
Mohammad Anas Wahaj | 11 jan 2020
Food security problem is a global concern. Everyone should become a part of the solution. Technologies like drones, data analytics, blockchain etc can assist in solving some of the issues related to farming and agriculture. This is what Agriculture 4.0 is all about. It is a new age of food production that leverages digital technology and the Internet of Things (IoT) to cater more precisely to the needs of crops, farmers and consumers. The coming together of - farming communities, researchers and policy makers; farm equipment and machinery, biotechnology, computer and telecommunication companies - can bring agriculture to a new state of success. Multinational agriculture and biotech companies are competing in the race to achieve the technological breakthroughs and expand their businesses and profits. Advocates of Agriculture 4.0 believe that it will solve the food security problems of the future. While critics on the other hand caution that without proper regulation few big companies will attain huge monopolistic power in global agricultural decision-making that will adversely affect small producers. According to the 2018 report Agriculture 4.0 by World Government Summit, approximately 800 million people currently suffer from hunger and by 2050 we will have to produce 70% more food to feed the world. Juanita Rodríguez, Vice-Chancellor of Innovation at Ean University (Colombia), says, 'Even though it's still not widely known, this fourth revolution in agriculture has been agile and its benefits are beginning to show, helping farmers maximise crop yields and developing ways to stop the epidemic of waste that destroys 45% of our supply.' In Mexico, Mexican engineer Julio López and German economist Manuel Richter, have created a platform helping producers to manage their crops using drone and satellite technology. Mr. Richter says, 'There is a huge potential to make the work more efficient, reduce agro-inputs, improve water use, lower environmental impact and create more economic sustainability for the farmer.' Big data use and privacy are other areas that are part of Agriculture 4.0. In 2018, North American companies spent almost US$ 20 billion on third-party data, 17.5% more than in 2017. Silvia Ribeiro, Latin America director of the Action Group on Erosion, Technology and Concentration (ETC), says, 'Companies have a huge amount of data at their disposal. They can convert it into another business. What lies behind this is the generation of new profits.' Gabriel Cuéllar, an AI researcher, says, 'Data is the new oil. Companies today need data to make their systems more powerful.' Big data and analytics has positive side in agriculture and can assist farmers in effectively detecting pests, spotting failures in agricultural processes, or understanding market demands. The question with data is not only who is collecting it, but who can analyse it, and who wins or loses as a result. In the report 'The Unsustainable Agriculture 4.0 - Digitization and Corporate Power in the Food Chain', Pat Mooney of ETC explains his concerns on big data in agriculture. He believes that the concentration of power in agricultural data collection could result in a few companies controlling seed patenting data, pesticides, fertilisers and machinery, leaving little or no option for farmers and workers to choose what they buy. In recent times many multinationals have been drawn into controversy regarding Agriculture 4.0. According to Ms. Rodríguez, there is also a significant hacking risk associated with Internet of Things devices. Dennis Escudero from UN Food and Agriculture Organization (FAO) says, 'The profile of the farmer is changing. It is more digital. You have to understand the new tools. They don't threaten farmers, they empower them.' Read on...
Agriculture 4.0 promises to transform food production
Authors: Emilio Godoy, Alejandra Cuéllar
Mohammad Anas Wahaj | 09 jan 2020
Tackling climate change and protecting environment is critical for the better future of our planet. Current agricultural practices and economic policies that surround it have substantial impact on the natural environment. Prof. Benjamin Houlton, director of the John Muir Institute of the Environment at the University of Califoria at Davis and champion of the One Climate Initiative, says, 'Agriculture might just be the single most important industry on the planet for creating negative carbon emissions under current economic policy. Carbon farming is the key to help solve climate change. Farmers and ranchers can capture carbon and store it in the soil. They can create negative emissions, which means the amount of greenhouse gases that are going into the air from their industry is lower than the amount that they're drawing out of the air.' Prof. Houlton plans to further develop the carbon farm project through One Climate. He explains, 'The One Climate vision is about transforming society in a way that is sustainable, produces the jobs we need, trains the next generation of leaders and creates a climate-smart workforce. And one of the centerpieces of One Climate is creating the world's most innovative carbon farm.' Carbon farming involves using resources such as compost, biochar and pulverized rock, and using enhanced weathering - basically, accelerating Earth's natural processes - to reduce greenhouse gas emissions. Explaining about biochar, Prof. Houlton says, 'We've teamed up with industry partners to use biochar, which is taking organic carbon like trees, vegetation and manure, and burning it slightly at a high temperature. It becomes more resistant to breakdown and helps with water and nutrient use, while also storing carbon for longer periods of time.' In California, biochar can reduce wildfires by removing trees that could be a fire risk and putting it into the soil. Similarly, compost deposits green waste or food waste into the soil to create a carbon sink. Read on...
UC Davis Magazine:
How Can Agriculture Be a Part of the Climate Solution?
Author: Ashley Han
Mohammad Anas Wahaj | 14 nov 2019
Achieving global food security is a challenge that requires all humanity to participate and work together. It is imperative to improve food production and distribution, tackle environmental degradation and climate change, alleviate poverty and resolve conflicts through peaceful means. Prof. Miguel Altieri of University of California at Berkeley focuses his research on the concepts of agroecology. His group's research and publications aid in the emergence of agroecology as the discipline that provides the basic ecological principles for how to study, design, and manage sustainable agroecosystems that are both productive and natural resource conserving, and that are also culturally-sensitive, socially-just and economically viable. He explains that urban agriculture has potential to enhance food security in US cities. According to him, 'I believe that raising fresh fruits, vegetables and some animal products near consumers in urban areas can improve local food security and nutrition, especially for underserved communities.' US Dept. of Agriculture estimates that for 1 out of 8 citizens food insecurity is a near-term risk. The current food distribution system in cities of Califormia, where large population resides, requires enormous amounts of energy and generates significant greenhouse gas emissions. Prof. Altieri says, 'The food it delivers fails to reach 1 of every 8 people in the region who live under the poverty line - mostly senior citizens, children and minorities. Access to quality food is limited both by poverty and the fact that on average, California’s low-income communities have 32.7% fewer supermarkets than high-income areas within the same cities.' In the past 30 years, urban farming has grown by more than 30% in the US. Moreover, it is estimated that urban agriculture can meet 15 to 20% of global food demand. But, it is yet to be seen what level of food self-sufficiency it can realistically ensure for cities. There are limitations and challenges. According to a survey, 51 countries do not have enough urban area to meet a recommended nutritional target of 300 grams per person per day of fresh vegetables. Moreover, it estimated, urban agriculture would require 30% of the total urban area of those countries to meet global demand for vegetables. Land tenure issues and urban sprawl could make it hard to free up this much land for food production. Prof. Altieri explains, 'Although urban agriculture has promise, a small proportion of the food produced in cities is consumed by food-insecure, low-income communities. Many of the most vulnerable people have little access to land and lack the skills needed to design and tend productive gardens.' Cuban model of urban farming can be applied, where local urban farmers were trained to use well-tested agroecological methods to cultivate diverse vegetables, roots, tubers and herbs in relatively small spaces. In Cuba, over 300000 urban farms and gardens produce about 50% of the island's fresh produce supply, along with 39000 tons of meat and 216 million eggs. Most Cuban urban farmers reach yields of 44 pounds (20 kilograms) per square meter per year. Access to land and unaffordable water for irrigation are critical challenges for urban farming in US. Discounted water rates and land reforms specifically for urban farming can provide a boost to the concept. Prof. Altieri says, 'Cities have limited ability to deal with food issues within their boundaries, and many problems associated with food systems require action at the national and international level. However, city governments, local universities and nongovernment organizations can do a lot to strengthen food systems, including creating agroecological training programs and policies for land and water access. The first step is increasing public awareness of how urban farming can benefit modern cities.' Read on...
How urban agriculture can improve food security in US cities
Author: Miguel Altieri
Mohammad Anas Wahaj | 28 aug 2019
According to Wikipedia, 'Place branding (including place marketing and place promotion) is a new umbrella term encompassing nation branding, region branding and city branding. Place branding is the process of image communication to a target market. It is invariably related to the notion that places compete with other places for people, resources, and business...A place brand is a network of associations in the place consumers' mind based on the visual, verbal, and behavioral expression of a place and its' stakeholders. These associations differ in their influence within the network and in importance for the place consumers' attitude and behavior (Erik Braun, Sebastian Zenker; 2017). It therefore aims to affect the perceptions of a place and position it favourably in the minds of the target groups. Place branding can even be considered as a governance strategy for projecting images and managing perceptions about places (Erik Braun, Jasper Eshuis, Erik-Hans Klijn; 2014).' Bill Baker, veteran place brander and author of the recent book, 'Place Branding for Small Cities, Regions and Downtowns: The Essentials for Successful Destinations', while speeking with Bobby McGill, founder and publisher of Branding in Asia, shares insights based on his long experience in destination marketing and tourism development. Mr. Baker says, 'Tourism can play a very positive role as part of an economic development strategy. However, locations around the world are recognizing that there is the need for a tourism masterplan to balance the marketing of the destination with the need for sustainable and harmonious development to meet community values and aspirations while meeting the needs of external audiences.' Explaing some of the mistakes in place branding, he says, 'The most common mistake or weakness that we see in place branding very often relates to positioning. Defining the brand position for a city, downtown or region is, without a doubt, the most important and trickiest part of the entire process. If they don't get this part right, everything else will miss its mark, since it's the positioning and its relevance to target audiences that informs and shapes all other elements of the brand. Compounding this is the challenge of dealing with the many competing voices of stakeholders.' He also cautions, 'Place branding can be a perilous journey. Some do a great job with defining their brand identity, but soon falter or fail when it comes to deployment and brand management, and the consistency needed to follow the agreed strategy. Others are unable to sustain the leadership, funding, personnel, and partner enthusiasm required to succeed...Our experiences have shown that a lack of understanding about branding, particularly among key decision-makers can be the Waterloo or graveyard for a place branding initiative. Unless staff and committees can get beyond thinking in terms of logos and taglines, or mistaking a snappy campaign theme, then their efforts to define and deploy a genuine, unifying place brand will likely fail.' Regarding the book, he says, 'The focus of my book is on smaller cities and regions, and their focus may not be on tourism alone. Instead, their brand development may be centered on an overarching brand to embrace tourism, economic development, education, relocation and inward investment. Developing an overarching brand often brings to the table many participants who may not be familiar with branding, or in some cases, marketing.' He suggests, 'A multitude of stakeholders will be, or at least should be, involved in revealing a city or downtown brand, and this will depart from the accepted path for branding corporate products and services. One reason for this variation is the composite nature of places. They are a compilation of many independent and competing businesses, products, and experiences that are owned and managed by many different entities. There's no single custodian or owner of the brand. Community leaders who are aware of the differences in branding places and consumer goods are in a much better space to adapt to these challenges when they become evident...One of the leading determiners regarding who will lead the effort comes down to who is funding the project. Place branding frequently involves a single source of funding...Economic development organizations and DMOs (Direct Marketing Organizations) are usually the best-situated entities to plan, coordinate, and manage a place branding initiative...Determining the lead organization can involve balancing acts...Hence, the calls for DMOs to broaden their roles within communities and bring all parties together.' Read on...
Branding in Asia:
Q&A: Insights from Veteran Place Branding Guru Bill Baker
Author: Bobby McGill
Mohammad Anas Wahaj | 13 aug 2019
Social enterprises tackle societal and environmental issues utilizing business concepts for the larger interest of the society and reinvest profits back to sustain themselves. They support in building inclusive economy. According to the most recent statistics, there are around 5600 social enterprises in Scotland with an economic contribution of around £2 billion, ranging from community co-operatives to housing associations, enterprising charities and more. Duncan Thorp, policy and communications manager at Social Enterprise Scotland, explains how social enterprises are contributing to Scotland's economy and advocates collaborations between them and private sector for greater economic and social benefits. He explains why engaging social enterprises with private sector is win-win - 'Firstly, social failure is bad for business. Unemployment, homelessness, drug addiction and other issues negatively impact on businesses. People without work and opportunity don't have money to spend on goods and services. Social enterprises work at the frontline to solve these social problems. Private sector businesses should also engage with social enterprises because they bring real benefit in terms of opening up new markets and new business opportunities. Joint bids for public contracts and similar partnership working are options too. Businesses can contract social enterprises into their supply chains. This could be a catering contract, graphic design, meeting space hire or something else. It's also about private sector employees volunteering in social enterprises, in a skills exchange, for learning and personal development.' He advocates three key areas of partnership work - consumer demand, supply chains and contracting and procurement. He suggests that building mutually beneficial relationships between social enterprises and private sector businesses paves the way for knowledge exchange, positively influencing business culture and build an economy that benefits all. Read on...
Social enterprise is good for business - Duncan Thorp
Author: Duncan Thorp
Mohammad Anas Wahaj | 03 mar 2019
Scot Henney (GVP of sales at SAP) and Marcus Venth (GVP of market development at SAP) discussed the importance of customer experience in the digital age with John Furrier and Dave Vellante, co-hosts of theCUBE at IBM Think event in San Francisco, US. Mr. Henney says, 'A new customer-experience domain is open up called the "experience economy". It brings the front office and back office together and adds in "experiential data" on end-users.' As more companies shift from products to subscription-based services, customer-experience becomes crucial. Digital provides more power to consumers and ease of switching brands. Customer feedback becomes valuable. According to Mr. Henney, '80% of customers have switched brands because of poor CX (customer experience) and companies that deliver better customer experience have more than 200% more shareholder value.' Mr. Venth adds, 'The 360 customer view that leads to stellar CX is not achieved with applications, data and professionals in silos. One of the biggest challenges we see [is]...where we have a highly customized environment with lots of disparate applications that really are poorly integrated.' Read on...
Analytics mine consumer brains in new 'experience economy'
Author: R. Danes
Mohammad Anas Wahaj | 15 jan 2019
According to the recent report published by the British Council and the United Nations Economic and Social Commission for Asia and the Pacific (UNESCAP), 'Developing an Inclusive and Creative Economy: The state of social enterprise in Indonesia', millenials are leading a surge in the creation of business that are working to create positive social and environmental impact. More than 70% of a surveyed sample group mentions that the social enterprises started in the last two years and about 50% of the social entrepreneurs are aged between 25 and 34 years. The reports estimates that there are more than 342000 social enterprises in the region. In Indonesia more than 1/5th of social enterprises work in the creative industries, contrary to other countries in Aisa-Pacific region, such as the Philippines, Sri Lanka and India, where agriculture, education and health dominate. Ari Susanti, a senior program manager for the British Council in Indonesia, says, 'Many young people want to work in an area where they can make change, not just earn a salary.' According to the World Bank, Indonesia is an emerging middle-income country that, over the last 20 years, has seen growth in GDP at the same time as poverty has been cut in half. These conditions are enabling the growth of social enterprises. Armida Salsiah Alisjahbana, executive secretary of UNESCAP, says, 'UN body would support the development of social enterprise as a key means of building an inclusive and creative economy. Social enterprise is an opportunity for Indonesia...This report provides a solid evidence base to inform future policies and strategies.' These social enterprises mainly support and benefit local communities, women and young people. Moreover, they have also become a substantial source of employment - the number of full-time workers employed by social enterprises increased by 42% from 2016 to 2017. The rise in social enterprises is also proving good for gender equality - the social enterprise workforce is estimated to be made up of 69% women and is responsible for a 99% increase of full-time female employees in 2016-17. Government, corporations and universities have all come together to offer their support to social enterprises. Bambang P. S. Brodjonegoro, economist and the Minister of National Development Planning of Indonesia, wrote in the introduction of the report, 'The government aims to be an active partner of social entrepreneurs and is committed to continue building and nurturing the social entrepreneurship ecosystem.' Read on...
Millennials lead social enterprise surge in Indonesia
Author: Lee Mannion
Mohammad Anas Wahaj | 28 jul 2018
Collaborative partnerships between local government, community, nonprofit organizations, academia and businesses can do wonders to enhance the various aspects of localities, cities and regions. An old factory site being rehabilitated as a business park in Lackawanna (New York, USA) is an example of sustainable redevelopment and the impact a local government can have on climate change. Erie County Executive Mark Poloncarz, Deputy Executive Maria Whyte and others officials visited Conrnell Universuty campus and discussed the redevelopment project with faculty and shared county initiatives focused on sustainability and economic growth, quality of life and building strong communities. Mr. Poloncarz says, 'Strong partnerships and sustainable practices are essential to progress, giving more people a say in their community and making responsible use of our resources to effect change that benefits generations yet to come.' Basil Safi, Executive Director of the Office of Engagement Initiatives at Cornell, says, 'The event was organized as a launching point to further community-engaged research and learning collaborations with Erie County', seeding ideas for potential projects involving Cornell students and faculty.' Initiatives for a Smart Economy (I4SE) is an economic development strategy Erie County enacted in 2013 and updated last year as I4SE 2.0. It contains 71 initiatives and is focused on inclusion and creating shared opportunities for all residents, to address persistent poverty and underemployment. Max Zhang, associate professor of mechanical and aerospace engineering at Cornell, says, 'I can envision that students team up with community partners to address specific challenges they are facing.' Rebecca Brenner, a lecturer at the Cornell Institute for Public Affairs, began a project in spring 2017 in Buffalo (NY) on improving communications during an emergency for that city's diverse, multilingual refugee population, and creating an emergency notification plan with nonprofit resettlement agencies as community partners. Erie County has about 300 current strategic initiatives led by county departments with community partners. They include fostering hiring of disadvantaged residents in high-poverty areas for construction jobs amid Buffalo's building boom; exploring the feasibility of a new convention center to spur tourism; creating an agribusiness park in rural southern Erie County; supporting health and human services agencies and energy programs targeting low-income households; and infrastructure and environmental remediation in county parks. Shorna Allred, associate professor of natural resources at Cornell, says, 'I was quite impressed and intrigued by what they are doing in Buffalo...We are similarly trying to bring together a partnership of people to work on sustainability issues across the city...' Read on...
Sustainable economic strategies spur engaged research interest
Author: Daniel Aloi
Mohammad Anas Wahaj | 23 jun 2018
Food waste is a global concern and innovative solutions are needed to overcome it. Recent data from National Resources Defense Council found that the average American throws out 400 pounds of food a year, meaning that up to 40% of food grown on the farm bypasses the fork and ends up in a landfill. Globally, impact of food waste can be seen in terms of lost resources, wasted water (70% of fresh water is consumed in agriculture), increased levels of climate-change-producing gases, and diverted food that could contribute to alleviating hunger. According to the Food and Agriculture Organization of the United Nations (FAO) - It is estimated that annually over 60 trillion gallons of water are used to grow food that is ultimately wasted; Roughly 1/3 of the food produced for human consumption every year - approximately 1.3 billion tons - gets lost or wasted, representing nearly US$1 trillion. The cost of producing, harvesting, transporting, and disposing of this food isn't just financial - food waste accounts for about 8% of global climate pollution, more than the nations of India or Russia. According to one report, food waste throughout the US accounts for more than 60 million tons of waste, which translates into US$ 160 billion of produce and, according to the Environmental Protection Agency (EPA), represents over 21% of all waste in landfills. Adequate government policy alongwith solutions from for-profit and nonprofit sectors can successfully tackle this challenge. Sherri Welch, writing in Crain's Detroit, highlights two food-box subscription companies that sell produce and other food that retailers won't touch in the Detroit market. One is the Baltimore-based Hungry Harvest; the other is Toronto-based Flash Food. They are both for-profit companies. Denver's We Don't Waste is a nonprofit working on similar lines. Other nonprofits are working with hunger relief organizations and give their customers the option to buy a box of imperfect produce and donate it to a family in need. Phillip Knight, executive director of the Food Bank Council of Michigan, says, 'At this point, I think we are all working together to feed hungry neighbors, reduce waste and lessen the impact on the environment.' Other solutions include processing food waste as bioenergy. In the Pacific Northwest, Impact Bioenergy develops and manufactures bioenergy products that allow communities and commercial food waste generators to lessen their environmental footprint and conserve local soil resources while also reducing their waste disposal and energy costs. Policy approaches can also play an important role to shift the amount of food entering the waste stream. A May 2017 paper published by Harvard Law School's Food Law and Policy Clinic looks at the 2018 Farm Bill as a portal for changing the national conversation on food waste by integrating strategies and initiatives to support diversion efforts. Policy is a major focus on ReFed, one of the nation's leading nonprofits dedicated to addressing food waste. One of their initiatives in partnership with the Food Law and Policy Clinic is the US Food Waste Policy Finder, a tool that provides research on current food waste policy. Another promising approach is to incorporate the reuse of food that has been rejected by the conventional market into social enterprises. DC Central Kitchen is a job-training catering social enterprise that buys food seconds from farmers and uses that produce in the meals it serves to students in schools and catering event guests, even as the nonprofit also addresses the cycle of hunger. According to ReFed's 'Roadmap to Reduce US Food Waste by 20 Percent', an estimated 15000 permanent jobs could be created through policy initiatives alone. 'Wasted! The Story of Food Waste', a documentary produced by the late Anthony Bourdain, offer a glimpse of ways that nonprofits can expand their missions and collaborate with others to reduce food waste while improving the health and well-being of those in need. Read on...
For-Profit and Nonprofit Firms Devise Creative Ways to Reduce Food Waste
Author: Derrick Rhayn
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