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Does 'Good Design' still matter today? | Curbed, 13 feb 2019
The Next Hot Design Style Is...Victorian | House Beautiful, 13 feb 2019
The Store Experience Design Debrief | PSFK, 13 feb 2019
The freshest writer on design was born 200 years ago | Fast Company, 13 feb 2019
U-Md. researchers develop smart fabric that automatically warms or cools you off | The Washington Post, 13 feb 2019
Vegan design products will become as popular as vegan food, say designers | Dezeen, 12 feb 2019
9 Beautiful Examples of When Historic and Modern Architecture Come Together | Architectural Digest, 12 feb 2019
"Adventurous architecture often gets thrown out the window" | Dezeen, 12 feb 2019
Top 5 Industrial Design Jobs for this week | Yanko Design, 11 feb 2019
Seven Key Aspects Of Web Design For Drawing In Customers | Forbes, 11 feb 2019
Mohammad Anas Wahaj | 08 feb 2019
India's 'Development Agenda' as outlined by current government includes development of 100 smart cities, 40 million dwelling units, 20 million affordable homes, better infrastructure facilities through the AMRUT scheme, focus on urban development and transformation, slum rehabilitation, and 'Housing for All' by 2022. It is estimated that to fulfil this agenda there is requirement of 75 million skilled people in real estate and infrastructure. Moreover, according to reports there is need of 4 million core professionals (architects, engineers, planners). Shubika Bilkha, Business Head at The Real Estate Management Institute (REMI), explains the key aspects that architectural graduates and planners should keep in while building their skill set in evolving environment - (1) Be Multifaceted: Take advantage of a number of roles- from design architecture, structural or liaisoning architects, to urban planning, property development, sustainable development, teaching or getting involved with disaster relief/re-building communities. Require skills such as engineering, design, supervisory skills, managing people/teams/vendors/client expectations, an understanding of key building/designing/construction/smart technology, strong communication and persuasion skills to communicate their vision. Have much larger role and bigger scope getting involved from pre-design services, to cost analysis and land-use studies, feasibility reports, environment studies to developing the final construction plans etc. (2) Be Business Minded: Understand key real estate and planning concepts and calculations, municipal and local development regulations, legal limitations, the social and urban infrastructure, fundraising/financing and the evolving policy framework. (3) Be Responsible: Consider social and environmental impact of the recommendations. Understand sustainability and implement it effectively. Read on...
Mohammad Anas Wahaj | 21 oct 2018
According to the report by Prof. Anne Boddington (PVC of Research, Business & Innovation at Kingston School of Art, Kingston University, UK), 'Future of design education in India', India needs to produce 65000 designs annually to satisfy the capacity of indigenous creative industry. The current production is around 5000 per year. Prof. Boddington is working on the development of arts and design education in India and collaborating with Indian Institute of Art and Design (IIAD). She says, 'Design and Art as a field is emerging in India. There is not only a huge opportunity but also a sense of enthusiasm and can-do attitude in Indians for it. But to match-up to the emerging field, there is a need to train teachers first...A design teacher needs to make the student autonomous and increase their level of creativity and understanding.' She recommends that arts and design education should not be limited to creative fields, but should also become part of all fields of learning. She considers critical listening, research, and quality assessment are part of design and art curriculum. According to her, there is a great potential to create interdisciplinary programs where creative skills will be imparted as a part of foundation courses. Read on...
Mohammad Anas Wahaj | 30 may 2018
Australian fashion designer, Mark Liu, advises creative professionals to recognize the importance of studying STEM subjects (Science, Technology, Engineering and Maths) at school. He initiated 'Zero Waste Fashion Design' concept in which every piece of fabric is utilized in a fitting pattern. This process is contrary to the traditional linear pattern-making, which assumes a flat surface - with little account for the body's curves. Mr. Liu says, 'When you start pattern-making with zero waste, you really have to understand how it works to a really intricate level. Traditional techniques weren't really cutting it. I had to look at the underlying mathematics. And the more I looked, the more I found problems that mathematics had answers to but traditional pattern-making didn't.' He created 'Non-Euclidean' system of pattern-making that uses a technique called the 'Drape Measure' to record the curvature of surfaces as an angle measurement in order to create a more accurate design. Advocating STEM for creatives and designers, he also want 'A' for 'Arts' to be included to make it STEAM. Mr. Liu also supports and mentors students of International Grammar School (Sydney, Australia) emphasizing importance of maths. Ksenija Doic, design and technology teacher at school, says, 'They come into a creative subject thinking, 'Perhaps all I need is to have an idea, or be good with colours, or have an artistic side'. But what mathematics is useful for is the problem-solving part. The students who do maths find it easier to do the tasks at hand, because they have an innate knowledge of geometry, of working out curves and tangents.' Wynton Lambert, a student, says, 'Without some of the stuff I learned in maths, I wouldn't have been able to do the sleeve (of the shirt). It was very technical.' Mr. Liu considers STEAM to be the future and says, 'There’s this nice intersection between art and mathematics, and when they come together that's when really amazing things happen.' Read on...
Mohammad Anas Wahaj | 24 may 2018
Design as a separate field is getting more recognition in India. Policy initiatives like 'Design in India' and 'Make in India' will give design further impetus and assist in creating a thriving design ecosystem. India now have 30 to 35 design schools, most of them came up in the last few years. Prof. Anirudha Joshi of Industrial Design Centre at IIT-Bombay explores the condition of design education in India and suggests ways to make it better and more in tune with industry. He lists prevalent gaps between academia and industry - what is taught in design schools and what a professional designer need to do - (1) Uninentional gaps: Things that left out in design curriculums. Course duration is shorter than what is needed to become a good designer. (2) Lack of industry/hands-on environment: Certain things are best taught in industry setup and academic setup doesn't suit them. (3) Intentional gaps: Design school is not supposed to prepare students only for industry. Focus is on developing thought leaders having theoretical concepts and not just skills and training. (4) Limited availability of design teachers. (5) Lack of strong tradition in design research. (6) Lack of design education infrastructure. There is demand/supply gap in terms of skilled human resources. As the industry is growing, at least five million designers are required as compared to the current approximately 20000 designers. Many sectors like manufacturing, small scale industries, small printing and publishing houses etc, although have need for designers but can't afford one in the present scenario. Moreover, the focus of current designs is more global and there are few instances of designs that are specific to the Indian market. More emphasis should be given to designers that specifically focus on India. Read on...
Mohammad Anas Wahaj | 22 apr 2018
According to a report by The Times of India, engineers in India are now showing more interest in the automobile industry as compared to the usual IT industry, signalling a boom time for the more traditional manufacturing sector. Tightening of US visa rules, streamlining of staff by big IT companies and increasing importance of big data and artificial intelligence in automobile industry are some factors promoting this shift. NASSCOM says that IT sector will see single-digit growth for the third-consecutive year and jobless growth for the second year. Gopal Mahadevan, CFO of Ashok Leyland, says, 'Earlier mechanical engineers were going to the IT industry but now they're coming back. There appears a reverse brain drain happening and suddenly we're getting lots of applications from this segment, much more than in the last 3 years.' According to the Naukri Jobspeak data for March 2018, there has been significant hiring growth for the auto industry. The sector has witnessed a 33% growth in March 2018 compared to March 2017. Rajan Wadhera, President of Automotive Division at Mahindra & Mahindra, says, 'The IT allure is beginning to wear off as that segment has almost reached a saturation point. The pay growth is also not as good as it once was. So the attraction to join the auto industry is back.' Thammaiah B. N., MD of Kelly Services, says, 'Product specialists are in demand and their experience levels are in the tune of 8 to 10 years or higher. The auto industry itself has stepped up its hiring by 30% and IT has been a major contributor.' Read on...
The Economic Times:
Automobile industry is the new IT for India's engineers
Mohammad Anas Wahaj | 23 feb 2018
Diversity and inclusion can be key to unlocking new ideas in creative disciplines. Current statistics suggest massive underrepresentation of minorities in design sector. According to the 2016 AIGA (American Institute of Graphic Arts)/Google Design Census, 73% of graphic designers are white, 8% are Asian, 7% are Hispanic, and 3% are African-American. This doesn't mirror the U.S. population, which, according to the 2016 U.S. Census, is 17% Hispanic, 13% African-American, and 5% Asian. Jacinda Walker, chair of AIGA's Diversity & Inclusion Task Force, is working to encourage diversity in design education, discourse, and practice. She is also founder of designExplorr that creates opportunities that expose youth to design. Her MFA thesis, 'Design Journeys: Strategies for Increasing Diversity in Design Disciplines' presents strategic ideas to expose African-American and Latino youth to design-related careers. She provides actionable steps that can be applied for building diversity in design fields - (1) Develop a Diversity Plan: Assess requirement. Set specific goals. Develop strategy. Evaluate. Read 'Designing for Diversity: Gender, Race, and Ethnicity in the Architectural Profession' by Kathryn H. Anthony. (2) Recruit Talent from Different Places: Seek niche online recruiting platforms that cater to underrepresented communities. (3) Hire Diverse Interns: Interns are potential employees. Target minority colleges to get them. (4) Use Diverse Imagery: Use diversity in marketing materials and website to attract minorities. (5) Visit a School to Talk about Design: Design educators emphasise the value of interaction of design professionals with students. (6) Mentor: Regularly meeting high school or college students to provide advice, guidance, and portfolio reviews is a necessary commitment. (7) Job Shadow: Allow students to come into the working environment so that they can observe, experience and learn in a professional setting. (8) Support Minority Business Enterprises: Build relationships with minority businesses and support them. Search them through special directories and databases. (9) Expand your Social Networks: Join various social media networks and explore special groups that focus on minority designs and designers. (10) Travel: Travel extensively and explore diverse cultures. It expands thinking and provides different perspectives. It builds emphathy and enhances creativity. Read on...
10 Steps To Increase Diversity In Design Right Now
Author: John Clifford
Mohammad Anas Wahaj | 27 oct 2017
India's future success will be defined on the basis of how its positive elements like demographic dividend, IT and software, manufacturing, agriculture, government initiatives (Make in India, Digital India, Skill India, Startup India) etc, gel together effectively and grow. Adding to all these, focus on research, design and innovation, will further propel creation and development of new and emerging technologies and concepts. Specifically, Indian auto industry does have R&D capabilities, but it is mostly driven by foreign collaborations and partnerships. Moreover, Indian operations of most foreign auto makers rely on their global development centers when it comes to technological innovations. But the dynamics of the industry are shifting, and companies are mobilizing resources and assets towards design and development also, in addition to manufacturing. The change is also visible in the electric vehicle segment with a strong policy focus. Recent conference organized by NASSCOM and Autocar Professional was directed towards discussing the design, R&D and technology based future of the industry. Sameer Yajnik, COO-APAC of Tata Technologies, says, 'Indian engineers, thus far, have brought together just a few parts of the jigsaw puzzle in terms of vehicle development, but this is set to be transformed. With EVs, ADAS, autonomous, connected cars, et al, there are a slew of technology-driven changes that need to be responded to and India is an excellent place.' Patrick Newbery, Chief Digital Officer of Global Logic, says, 'Design and engineering work best when coupled together, and the Indian start-up ecosystem has displayed a good show of that already...Amalgamating design and engineering, as well as with its ability to innovate and create as a response-stimulus to change, India holds a strong place in developing new future technologies, where even the US would be looking outside to outsource these innovative solutions. There is more likelihood of innovation coming out of such environment.' Current spend in automotive engineering and R&D of Europe is 35%, that of US is 25% and, India's is at 10%. This is expected to triple in next 3 years. Sanjeev Verma, CEO of Altran India, says, 'India holds a very important place in the whole jigsaw and especially can play a great role in designing passive safety and IoT systems...With the whole ecosystem springing up now, the next three to four years are going to be extremely transformational for the development vertical in the Indian automotive sector.' Commenting on design in India, Raman Vaidyanathan of Tech Mahindra says, 'Indian engineering is bound to be more frugal, compared to the rest of the world because of the country’s legacy in being cost conscious. This is very positive as it implies that a good quality product, designed and developed to a cost in India could be produced in the emerged markets, while the reverse is going to prove rather expensive.' The challenge of skilled human resources in design and engineering in India remains. NASSCOM has started a foundation course in integrated product development that has reached 1000 colleges since CY2015. Government, academica and industry has to come up with integrated strategies that need to be applied to upgrade the knowledge and skills of graduates coming out of technology institutes and ensure success of design, research and development in India. Read on...
Beyond Make in India - Design and develop in India now imperative
Authors: Sumantra B. Barooah, Mayank Dhingra
Mohammad Anas Wahaj | 09 sep 2017
Education and learning has to keep pace with the happenings in industry, and equip students with the cutting-edge knowledge and skills, to assure their success in the highly competitive marketplace. Simon Biggs, Education Liaison Officer for Wales at Renishaw, explains how 3D printing is the new technology that is becoming mainstream part of the classrooms for engineering and mathematical learning. Mr. Biggs says, '3D printing is a well-established industrial technology for prototyping and manufacturing, particularly popular with the aerospace and defence sectors. Also known as additive manufacturing (AM), 3D printing is the process of making a solid 3D object from a digital computer aided design (CAD) file...3D printing is a rapid production method with minimal waste material. Its design flexibility means users can manufacture bespoke objects for a low cost...Understanding and using this growing technology can benefit children's learning, particularly in science, technology, engineering and mathematics (STEM) subjects but also beyond these more traditional fields in music, design technology, history, geography and biology...Exciting and innovative projects are also a simple way to keep pupils engaged in STEM subjects, which is a vital step forward in addressing the STEM skills shortage.' Explaining the rise of 3D printers in schools and their use to develop new skills in students, he says, 'The increasing numbers of 3D printers in schools is not only due to the increasing recognition of 3D printing being a relevant and engaging educational tool, but also relates to the number and availability of low cost 3D printing machines...Advances in resources available for teachers and other education professionals are also making 3D printing more widely accessible...Using 3D printing as a production method enables students and pupils to move from the conception of an idea to producing a physical object with relative ease...Interrogating a physical object can make it easier for pupils to spot mistakes in designs. This allows them to gain valuable problem solving skills in a creative, hands-on way.' Read on...
Mohammad Anas Wahaj | 19 aug 2017
Design influences products and services from inception to completion. John Maeda, Global Head of Computational Design & Inclusion at Automattic, in his '2017 Design in Tech' report explains that markets are relying on intangibles like design for a higher ROI. Tracy Leigh Hazzard, CEO of industrial design firm Hazz Design, explores the value of design in today's market, and the details Mr. Maeda has provided in his recently released report. Mr. Maeda is spearheading the new convergence across the design & technology industries. Data shows that design is an all-encompassing process of offering something to the market that is complete in every way, and also inclusive. Linking design directly to ROI provides measurement of value that design offers to organizations and how sucessful it actually was/is. Design is about market relevance and meaningful results. Mr. Maeda says, 'We moved from 'tech-led' to 'experience-led' digital products as services on smartphones took over and gave access to everyone.' Designers are finding more acceptance in the technology industry and their headcount is increasing. Linda Naiman, Inc.com Columnist, says, 'Making inclusive design profitable hinges on the principle that if you want to reach a larger market, you have to reach people you're not already reaching by being inclusive. This new frontier of design requires some technical understanding outside of purely classical design. The hybrid designer/developer, referred to as a 'unicorn' in the tech industry, is often relied upon to bridge that gap.' Read on...
Mohammad Anas Wahaj | 30 jul 2017
According to 'Instructional Design Report 2016' funded by the Gates Foundation, there are 13000 instructional designers in US. The field is increasing in popularity as online education proliferates and the need to translate content into digital forms rises. Designing online learning experiences is becoming essential training employees, mobilizing customers, serving students, building marketing channels, and sustaining business models. Instructional design has deep roots in distance education, human computer interaction, and visual design. ontemporary instructional design sits at the intersection of three core disciplines: learning science, human-centered design, and digital marketing. Following are some lessons and resources for those starting out in the field of instructionl designs - (1) Start with a deep understanding of your learners: Start by developing an Empathy Guide similar to one put together by Stanford d.School or reviewing the free book 'Talking to Humans' by Giff Constable; Conduct observations and interviews with target learners; Synthesize finds into learner archetypes; Test instructional concepts and product ideas by building rough prototypes; d.School 'Protyping Dashboard', Design Thinking process courses by IDEO.org or free resources offered by IDEO's Teacher's Guild. (2) Ground yourself in the fundamentals of learning science: Research on learning and teaching; 'The ABCS of How We Learn', a 2016 book by Daniel Schwartz; 'How People Learn', the 1999 foundational text edited by John Bransford, Ann Brown, and Rodney Cocking; Online Stanford lectures on Education's Digital Future. (3) Determine the 'powerful ideas' you want to teach and build your curriculum using backwards design: For education technology read Seymour Papert's 'Mindstorms: Children, Computer and Powerful Ideas'; Then use 'Understanding By Design Framework' (ascd.org) to structure your curriculum. (4) Go study other great teachers and other great learning experiences: altMBA program by Seth Godin that runs using Slack; Angela Duckworth's delivery of messages on camera; Animations produced by Amnesty International; Interactive lessonas produced on Oppia; Screen-based technologies produced by groups like Paulo Blikstein's Transformative Learning Technologies Lab; Explore multiple approaches from diverse instructional materials available online. (5) Get a lay of the technological landscape, but don't let your LMS hold you hostage: Get familiar with various platform options, particularly with most popular ones - Coursera, Udacity, Udemy, and EdX; Check out the list of global MOOC platforms curated by Class Central; Read some critical perspectives from the likes of Digital Pedagogy Lab or the MIT Media Lab; Check out the blogs of online learning pioneers like Connie Malmud. (6) Don't try to migrate an in-person experience into an online format: Read 'Rethinking Education in the Age of Technology' by Allan Collins and Richard Halverson; Explore perspectives and research of Mitch Resnick and the late Edith Ackermann of the MIT Media Lab. (7) If you build it, they won't come. Understand the fundamentals of digital marketing: Check out blog post of Alex Turnbull (Founder of Groove) that explains 6-step marketing strategy for selling online course; Udemy has also created a great toolkit to help online course instructors market their learning experience. (8) Collect student feedback. Iterate. Share what you learned. Read on...
Mohammad Anas Wahaj | 25 jul 2017
Technology is taking away traditional jobs from many industries. Even the workers in technology intensive graphic design sector face challenges from online artifical intelligence (AI) platforms that provide graphic design services. Canada-based Logojoy is one such platform providing personalized graphic services for small businesses, startups and entrepreneurs. It's AI platform is intuitive and mimics the process of working with human graphic designer. Dawson Whitfield, founder of Logojoy, says, 'The magic of Logojoy is the groundbreaking algorithm, user-friendly interface, and premium design ingredients. Logojoy has close to 1000 design rules built into its algorithm.' According to EY's recent 'Millennial Economy Report', 72% of new businesses do not have the funding for graphic design services. Mr. Whitfield adds, 'As a graphic designer, many of my clients were looking for budget solutions for their businesses, so this is when I realized I could help a lot of people in the start-up and SMB spaces with this software.' Read on...
Mohammad Anas Wahaj | 29 may 2017
Design influences every aspect of human life. Pradyumna Vyas, Director of NID-Ahmedabad (India), says, 'From the minute you wake up and pick up your brush to the time you retire to bed, there is design touching your life every minute.' Sanjay Dhande, former Director of IIT-Kanpur and founder of Avantika University, says, 'Our education, curricula, pedagogy and assessment is all outdated. Avantika University will have courses like liberal arts, body and mind, creative arts and the like. Even economics and management will be taught keeping design in mind.' According to a report, 'Future of Design Education in India' by India Design Council and British Council, 'The market for design in India is expected to touch Rs 18,832 cr by 2020...Only a fifth of the design market is currently tapped.' A design industry survey finds that 57% of design school graduates find jobs with large and medium-sized businesses, with small and medium-sized enterprises employing about 17% of the students. Nearly 13% of D-school graduates work for individuals, 9% work for public sectors and 8% join academic institutions. Apart from the traditional architecture, interior, arts and crafts etc, there more newer design areas for career opportunities - Social Design; Industrial Design; Space Designing; User Interface (UI) and User Experience (UX) [Tangible Interactions]; Doodling. Nandita Abraham, CEO at Pearl Academy, says, 'Today , especially for young people, doodling has become a language and a way of communicating with each other expressively.' R. Sandesh, Associate Professor at Industrial Design Centre (IIT-Bombay), says, 'Design is an overarching discipline.' Read on...
The Times of India:
No more offbeat - Careers in design define our lives
Author: Hemali Chhapia
Mohammad Anas Wahaj | 19 may 2017
According to design experts at 'ASEAN Creative Cities Forum and Exhibition' (Philippines), creative industry plays an important role in a country's economic growth. Some of the experts that participated include Prof. John Howkins (Author of the book 'The Creative Economy'), Nora K. Terrado (Chairperson, ASEAN 2017 Committee on Business and Investment Promotion-CBIP), Paolo Mercado (Nestle Philippines), Andrew Erskine (Tom Fleming Creative Consultancy), Katelijn Verstraete (British Council East Asia), Kenneth Cobonpue (Philippines), Anon Pairot (Thailand) and Colin Sean (Singapore). Ramon Lopez, Secretary of Department of Trade and Industry (DTI), says, 'The goal of the event is to channel these (creative) assets into innovation , employment, trade opportunities, and mobilizing it to drive each of the economies in the whole Southeast Asian region.' Rhea Matute, executive director of Design Center of the Philippines, says, 'We really are committed to develop the creative quotient of the Philippines...This is really an important opportunity by which our designers, our creatives, can branch out beyond our borders to have a more open system of having dialogue with our ASEAN partners in view also of the ASEAN integration.' Moreover, the event was also intended to initiate a movement to have at least one Philippine city to be a member of the UNESCO Creative Cities Network (UCCN). UCCN currently have 116 cities from 54 countries covering seven creative fields: Crafts and Folk Art, Design, Film, Gastronomy, Literature, Music and Media Arts. It's goal is 'to promote cooperation with and among cities that have identified creativity as a strategic factor for sustainable urban development.' Following are some takeaways from the forum: (1) Working in the creative industry is a lucrative career. (2) The road to success is challenging yet fulfilling. (3) Always look around you, and be original. (4) Standing up with your decisions. (5) Government plays a big role in developing the creative industry. (6) School plays an important role, too. According to Colin Seah, Singapore-based architect and Ministry of Design's Founder and Director, 'At the school level, I'm not saying you need to train everyone to be a creative but if you introduce design education at an early stage, then what you do is two fold - you unlock any potential for people who may be seeking these professions. Secondly, you train and educate people who will eventually become patrons and consumers...then it becomes a cycle. You have good creatives, and you get people who can pay for creatives.' Read on...
ASEAN Forum - Creativity is the driving force in economic growth
Author: Romsanne Ortiguero
Mohammad Anas Wahaj | 24 apr 2017
Among the many challenges that startups face during their early stage is that of hiring a first employee. With unspecific and variable requirements, and limited financial resouces, hiring a full-time employee could be a costly option. Autumn Adeigbo, ethical fashion advocate and founder of a fashion label, explains how first hiring or working with freelancers can be an optimum alternative for startups. It not only saves on costs associated with full-time employee, but also prepares the entrepreneur to select the best candidate in future based on specific needs. She shares 7 steps to successfully hire a freelancer - (1) Create A Job Description, Experience & Education Requirement: Be specific in creating a human resource document for every freelancer, advisor and intern needed during the first year of company's operation. (2) Work with an HR Mentor/Advisor: To obtain right guidance, get a mentor. Moreover, obtain information through articles and high quality content. (3) Source Your Talent: Use a combination of offline and online processes to reach out for the talent. Post requirements on focused websites and job boards, in addition to approaching your own network. (4) Interview The Candidates: Take time to prepare the questions to be asked. Browse their profiles diligently. Discuss specific requirements with the candidate. Seek for the right fit with balanced expectations. (5) Alert The Chosen Candidate & Sign Paperwork: Communicate to the selected candidate the period for which they would be needed initially and do the necessary paperwork. (6) Train The Candidate With Company Culture, Background, Rules & Expectations: Create a brand/company culture document to avoid ambiguity. Share brand's evolution. (7) Start Work & Review Their Early Performance: Observe and review the work and communication style for better understanding and working partnership. Read on...
7 Steps To Successfully Hiring Your First Freelancer
Author: Autumn Adeigbo
Mohammad Anas Wahaj | 02 dec 2016
The rising tide of mobile devices brought with it the deluge of apps. As of June 2016, there were an overwhelming 4.2 million apps available on both the Google Play Store and Apple App Store. For an app to stand out among such a crowded app-place is not an easy task. Dima Rakovitsky, Founder and CEO of ROKO Labs, shares the following best practices for an aspiring app inventor - (1) Know Your Audience: Diligently figure out who will use the app and what problem will it solve; Focus on customer aesthetics based on the platform (iOS or Android) they use and design accordingly. (2) Validate Before You Build: Research the competitive market; Do customer surveys; Draw user flows; Professionally design the app and make a clickable prototype; Share it with potential users and seek suggestions and feedback. (3) Marketing And User Acquisition Plans: Make sure app has viral components; Create a marketing strategy supported with strong tactics; Have a marketing and advertising budget. (4) Make a Positive First Impression: It is key to acquiring and retaining users; Have a well-designed and memobrable app icon with short engaging description; To reduce churn rates, make sure your app is fast, intuitive and allows anonymous usage. (5) Easier is Always Better: Keep your app simple and accessible to everyone; Have understanding of UI (User Interface) and UX (User Experience). (6) Consistency Is Key: The app should look and feel cohesive; Have unified color scheme and consistent typography; Make sure your app takes advantage of the unique features and norms of each mobile platform, but still coordinates with your website. Read on...
Mohammad Anas Wahaj | 31 oct 2016
45% of increase in jobs has been recorded in the creative economy since 1997 and it made upto 2.6 million jobs in total. Web design demands creativity, attention to detail, and practice. To observe and understand the work of successful designers and learn from it can help budding designers to master the art of web design. Here are some ways to enhance web design skills - (1) Avoid slideshows and carousels: They provide more information than what visitors can absorb; Offer a concise value proposition, particularly on homepage; Provide meaningful and relevant content. (2) Simplify the navigation through your design: Complex website with too many options can be counterproductive; Uncrowd your sidebar and header; Minimize dropdown menus; Be mobile-friendly. (3) Use a sketchbook: Assists during brainstorming and helps to organize design process better. (4) Try the squint test: Continuous staring at screen harms visions, take a break and view the design with partially closed eyes. Squint few times, and the prominent aspects of the design will be clearly visible; Provides clarity on website's focal points and sections that are to be highlighted. (5) Black, white and gray should be your starting point: Beginning with shades of gray and then adding colors helps to create a website that lets user focus on the crucial aspects of the site; Also helps to prevent from overdesigning a page. Moreover, technology facilitates creativity and helps design better websites through following ways - Seamless integration; Breaking down barriers; Creative alliances; Informational accessiblity; Advanced graphic tools; Expert feedback; Low cost of failure; Massive marketing platform; Adapt to survive; Percolation of creativity. Read on...
Mohammad Anas Wahaj | 26 oct 2016
Design is critical for national and industrial competitiveness. Prof. Sanjay Dhande, former director of IIT-Kanpur and chief mentor of design-centered Avantika University, explains the value of design in India's competitiveness for manufacturing and service industries, analyzes the evolution of design education and suggests how India can further develop design education to impart skills and training, and nurture creative talent that keeps it at the cutting edge of innovation and design. He says, 'By incorporating design, which by and large shapes our ideas better is inherent in our every act. We design, we create experiences to make the life of individuals more comfortable, information readily available, work more efficient, spaces more convivial, and in turn making peoples' life more meaningful...The government of India has initiated a consultee approach with industry and designers to develop the broad contours for a combined vision towards a design enabled Indian industry.' National Institute of Design was first setup in 1961 by Government of India based on the report on design education developed by American industrial designer duo Charles Eames and his wife Ray Eames. Since then, to fulfil the demand of growing design professionals, number of institutes have come into existence over the years, giving rise to a thriving design ecosystem. But to maintain high quality of design education is an obvious challenge. According to Prof. Dhande, 'Though with a faster-changing world even the standards in design education are very high. And the question remains around how can we remove the loopholes and sustain a high-quality education from a conventional structure?...There is a growing need to eradicate the redundancies in the traditional course curriculum. A strategic streamlining of the education structure which offers practice exposure encourages focussed learning is much required.' He suggests continously evolving and innovation directed approach to design education, starting with admission process, practical learning, quest for right faculty, learning environment and a specialization focus. He concludes, 'Innovation is essential to be able to adapt to, for creating that difference in Indian design education to help students work better in unpredictable market conditions and intense global competition. Incremental improvements by themselves will not do and hence the listed points will help address improve the quality of design training in India.' Read on...
Mohammad Anas Wahaj | 27 jun 2016
Women are more prominently visible in some professions, but not in all. According to the International Interior Design Association, 69% of the 87,000 design practitioners in the United States are women. But the dismal stat is that, only 25% of firm leaders are female. Although Zaha Hadid, Odile Decq and Jennifer Siegal have reached the top and inspired other women to walk in their footsteps, but there are challenges that women face to get there. Here are views of the four creatives that have worked hard to be leaders in design and architecture - (1) Nicole Hollis, Principal and Creative Director of NICOLEHOLLIS: CHALLENGES - 'Working on construction sites can occasionally be challenging...Also, getting out of my office and working together on site, rather than via email or phone, generates a lot of mutual respect.' OPPORTUNITIES - 'I believe that women have the same opportunities as men. Often having quiet determination and hanging in there during the tough times can be more of a factor than gender.' (2) Lisa Bottom, Design Principal at Gensler San Francisco: CHALLENGES - 'I learned early on that my proclivity for hard work would serve me well. I had to work harder than most of the men and ensure that all my delivered product was the best I could produce.' OPPORTUNITIES - 'The Co-CEO of Gensler, Diane Hoskins, is a woman. Our most recent Chairperson of the Board of Directors of Gensler, Robin Klehr-Avia, is a woman, and the Managing Directors of many of the Gensler offices are women. Gender is no longer the determining factor for success in a design career.' (3) Anne Fougeron, Principal of Fougeron Architecture: CHALLENGES - The challenge is to convince people that you are as capable as your male colleagues. There seems to be an underlying assumption that men understand and know more about construction than women!' OPPORTUNITIES - 'I think women are primed to take over and be the new emerging voice in the field of architecture...We must remember to always ask for what is rightfully ours.' (4) Kendall Wilkinson, Principal of Kendall Wilkinson Design: CHALLENGES - I never thought about being less or more because of my gender, I always knew that I had something to bring to any table, regardless of the audience.' OPPORTUNITIES - 'Doors are opening in so many areas related to design now. More and more, you are seeing women in construction be it electricians, project managers, or even general contractors...our industry is undergoing disruption which I think will lead to interesting new paths for both women and men.' Read on...
Mohammad Anas Wahaj | 20 jun 2016
Designers need continuous flow of creative ideas and motivation in their work. Sometimes they reach a state of creative block when they lack internal motivation and inspiration to generate ideas. In such situations an external source of inspiration would be of assistance. Following are 8 online resources for designers that can provide the spark of creativity and rekindle inspiration - (1) Designspiration: A design portal that has architecture, typography, illustrations and print. Features the work of global artists and innovators. (2) Dribbble: A hub for creatives to connect, share and inspire one another. Includes typography, website design, logos, illustrations and graphics. Designers can also be hired through the site. (3) Awwards: Recognizes best designed website from around the world. Jury comprises of renowned designers, bloggers and agencies. It rates websites and gives score comprised of different elements, including creativity, design, content and usability. (4) Siteinspire: Has some of the best filtering of any design portal. Can choose from multiple categories, and follow designers and their work. (5) Smashing Magazine: Includes editorial and professional resources for designers and developers. Have blogs from designers. (6) The Best Designs: Includes web design works of best designers. Helps find, connect with and share work with other designers. (7) Behance: Have archives of graphic design, photography, interactive design, art direction, illustration and more. (8) Adobe Kuler: As color is one of the most important aspect of design, Adobe Kuler can help one share, create and browse color schemes from designers and users around the world. Read on...
Business 2 Community:
8 Incredible Online Resources for Creative Design Inspiration
Author: Brittney Ervin
Mohammad Anas Wahaj | 11 may 2016
Online education is continuously evolving and over the years have gone through many iterations. In recent years, MOOCs (Massive Open Online Courses) have been trying to change and tranform online education with active involvement of traditional education providers and their expanded reach to global learners. Although, inspite of their popularity with millions of users, providers are still struggling for success as the learner drop-out rates are high. Instructional designers, faculty members and education providers are experimenting with improvements in learning design environments to provide better value to learners. Prof. Curt Bonk of Indiana University is the author of the book, 'The World is Open', and conducts research in the field of self-directed open learning environments and online motivation. According to him, 'The MOOC is just one idea of many that are causing us to reflect on changes in higher education today. There are a lot of derivatives of MOOCs, and there will continue to be more. Community-building, sharing and peer support are three key aspects of success in building new types of course experiences.' In a video chat hosted by consultant and futurist Bryan Alexander, Prof. Bonk shares his own online learning experiences, his research and explores trends in the design of open courses. He says that in future, the majority of learning is going to be informal and self-directed. But government is still emphasizing on traditional education and less attention is paid to adult learning and informal learning. To better design learning environments it is important to understand self-directed learners and their experiences. According to him, 'Professional development could be what changes the discussion around open education and MOOCs. This could be for doctors, dentists, lawyers and physical therapists. They could take modules in the summer at their own leisure as part of a cohort that does community-building. That is the game changer.' He emphasises on a feedback process, collaborative approach, continous design improvements and redesign, if the need be, for better online course development. Commenting on faculty and their use of technology, he says, 'Instead of focusing on the technologies themselves, focus on what the faculty members want to do to foster feedback, goal setting, relevance or autonomy.' On using videos in learning, he says, 'We are moving from an age of Wikipedia to Videopedia.' Read on...
The Keys to Designing Successful Open Course Experiences
Author: David Raths
Mohammad Anas Wahaj | 08 mar 2016
Instances like female architect Denise Scott Brown getting the AIA Gold Medal and women heading some of the best architecture schools in US, may show that architecture profession is making efforts towards gender equality. But Architectural Review's fifth annual 2016 Women in Architecture Survey of 1152 female practitioners (68% based in UK), tells a different story. According to the survey - One in five women worldwide say they would not encourage a women to start a career in architecture; About 40% (in UK) and over 40% (in other countries) thought that they would be paid more if they were male; 72% say they have experienced sexual discrimination, harassment, or victimization on the job; 67% believed that the building industry does not accept female authority. Read on...
Survey - 72% Of Female Architects Have Experienced Harassment Or Discrimination
Author: Diana Budds
Mohammad Anas Wahaj | 14 feb 2016
Make in India Week has now started in Mumbai and along with it India Design Forum (IDF) 2016 is developing strategies and advocating how a facilitating design environment and culture can be nurtured to enable growth of manufacturing. IDF is integrated into Make in India campaign's plan to demonstrate the potential of design, innovation and sustainability across India's manufacturing sector. Rajshree Pathy, founder of IDF, explains, 'Design is not merely about clothes, shoes, handbags and jewellery, as is commonly believed. Those are incidental. Design is, in fact, at the heart of the manufacturing process. It is not a 'thing', it is a way of thinking.' Satyendra Pakhale, an Amsterdam-based designer, citing Tata Nano's example says, 'It is a good example of Indian design, which combined engineering innovations with a careful consideration for the demands of the domestic market. In fact, one of India's most famous qualities - jugaad - is indicative of an innovative mindset.' According to Simran Lal, CEO of Good Earth, 'It's important that we bring rural design and India's rural design communities along on this journey.' Time is now ripe for India to upgrade to a design-driven manufacturing ecosystem, attract global investments, partner with global corporations and manufacture for the world, but without losing the focus on serving the needs of the large local market. Read on...
The Indian Express:
Make in India Week - Putting design at the heart of manufacturing
Author: Pooja Pillai
Mohammad Anas Wahaj | 20 jan 2016
According to a recent study by business psychologists at OPP, based on an online survey of over 300 people (71% female and with average age of 47 years) Modern features such as shared space and open-plan floors appeal mainly to extroverted workers and made introverts uncomfortable. The study explains that modern features like shared space and open-plan floors appeal mainly to extroverted workers and made introverts uncomfortable. John Hackston, Chartered Psychologist and Head of Research at OPP, says 'Despite changes in technology many people still work in an office. Understanding how personality interacts with the office environment is key to improving job satisfaction and productivity.' He suggests some of the simple changes that can be made - Allowing staff more storage for personal items when hot desking; Creating smaller neighbourhoods within open-plan offices; Not overdoing clear desk policies as clearing away all personal items can be demotivating to some people; Providing quiet zones for people to work in when needed. Read on...
Modern office design principles favour extroverts, study claims
Author: Mark Eltringham
Mohammad Anas Wahaj | 22 dec 2015
Design education promises to inculcate and enhance creativity within students and equip them with skills to build and develop products, services, spaces and environments in diverse industries. Given below is the select list of America's top design academics and educators from the disciplines of architecture, industrial design, interior design and landscape architecture, that was created with inputs from design professionals, academic department heads and students - Amale Andraos (Architecture, Planning & Preservation at Columbia University); Alan DeFrees (Architecture at University of Notre Dame); Dawn Finley (Architecture at Rice University); Steve French (Architecture at Georgia Tech); Geraldine Forbes Isais (Architecture & Planning at University of New Mexico); Charles Graham (Architecture at University of Oklahoma); Aki Ishida (Architecture & Design at Virginia Tech); Kent Kleinman (Architecture & Interior Design at Cornell University); Sharon Kuska (Architecture & Civil Engineering at University of Nebraska); Alison Kwok (Architecture at University of Oregon); Mohsen Mostafavi (Architecture & Design at Harvard University); Daniel Nadenicek (Planning & Landscape at University of Georgia); Guy Nordenson (Architecture & Structural Engineering at Princeton University); Juhani Pallasmaa (Architect & Lecturer from Helsinki. Visiting Professor at Washington University in St. Louis & University of Illinois at Urbana-Champaign); James Rose (Architecture & Design at University of Tennessee); Hashim Sarkis (Architecture & Planning at Massachusetts Institute of Technology); Jeff Shannon (Architecture at University of Arkansas); Robert Shibley (Architecture & Planning at SUNY Buffalo); Christine Theodoropoulos (Architecture & Environment Design at Cal Poly San Luis Obispo); James Timberlake (Architecture at University of Pennsylvania); Ada Tremonte (Architecture & Interior Design at Drexel University); Rod Underwood (Architecture &' Planning at Ball State University); Adam Wells (Architecture at University of Houston); Jim West (Architecture, Art, & Design at Mississippi State University); Keith Wiley (Architecture & Environmental Design at Cal Poly San Luis Obispo). Read on...
Mohammad Anas Wahaj | 18 dec 2015
Although government of UK states that the creative industries in the country now equal £76.9 billion per year, and the design sector seeing the biggest growth. But there is another debate brewing in UK regarding the condition of design and creative education. According to John Sorrell, founder of London Design Festival and Creative Industries Federation, 'Schools in UK saw a 50% decrease in students taking design and technology GSEC (General Certificate of Secondary Education) subjects in the 10 years leading upto 2013, and 25% drop in other craft-related GCSEs between 2007 and 2013.' He says that the government is reducing investments in creative education that would eventually lead to inadequate development of the next generation of creative talent. He explains, 'It is the government's calling card everywhere in the world...it's this amazing work we're part of which makes Britain so loved by the rest of the world - our creativity.' He further adds, 'If we can get our act together and work together we can take advantage of the opportunities in international development that certainly China is going to be doing in the next 20 years.' Similar sentiments were recently voiced by this year's London Design Medal winners, Edward Barber and Jay Osgerby, who said 'UK government doesn't value the role of creativity.' Another angle to this debate was provided by inventor James Dyson, who criticized the UK government's steps regarding the foreign students to return home after completing their education. This immigration plan will threaten UK's status as a global design and architecture center. Read on...
Mohammad Anas Wahaj | 05 dec 2015
US-based Association of Collegiate Schools of Architecture (ACSA) while describing the goals of architectural education explains, 'As a professional discipline, architecture spans both the arts and the sciences. Students must have an understanding of the arts and humanities, as well as a basic technical understanding of structures and construction. Skills in communication, both visual and verbal, are essential. While knowledge and skills must be developed, design is ultimately a process of critical thinking, analysis, and creative activity.' Prof. Akhtar Chauhan, Director of Rizvi College of Architecture (Mumbai, India) and founder president of International Association for Humane Habitat (IAHH), provides architectural students his views, discusses various aspects of architectural education and suggests what the education system should look for to create professionals who can work cohesively and sustainably for the future. ON CURRICULUM AND CLASSROOM LEARNING: 'Each student is encouraged to find his or her own expression through creative exploration...several electives are included which provides colleges with opportunities to experiment, explore and evolve their distinctive philosophy. Here at Rizvi, we are concerned with issues of sustainable architecture, affordable housing, appropriate and innovative technology and humane habitat.' ON ACADEMICS AND STUDENTS: 'You are likely to find the dreamers and the rebels. The dreamers create new kinds of environments. The rebels are the ones who want to change the world and look at every aspect of academics accordingly...since students in architecture are generally stressed with creativity, they are more involved in the process of self discovery over marks.' ON SOFT SKILLS: 'These are integrated within the curriculum...It is imperative for students of architecture to learn to express themselves through different mediums, including model making, photography, design, films, and so on.' ON CHALLENGES FACED BY STUDENTS: 'For those getting into first year, the environment change is huge...They need to unlearn those old methods at every step and adopt a new approach which is much more creative and open-ended...Due to emphasis on creativity, almost every student struggles initially to find his or her own expression. And students soon realise that this becomes a lifelong struggle.' ON BALANCE BETWEEN INDIVIDUAL CREATIVITY AND CLIENT'S NEEDS: 'Creating something for a client is a two-way process and every student should try and develop solutions for spaces...Students should think about the environment, sustainability, and aesthetic expression so that their architecture contributes a pride-level in society.' ON FINDING INSPIRATION: 'Nature itself is a great source of inspiration. Students can also look upon the great role models, architects like Charles Correa, Achyut Kanvinde, Christopher Benninger and Laurie Baker...At institutional level, they can approach architecture societies, associations and networks for advice, consultation and guidance.' Read on...
The Free Press Journal:
"To create and innovate, you can't rely on copy and paste!" - Prof. Akhtar Chauhan
Author: Shraddha Kamdar
Mohammad Anas Wahaj | 03 dec 2015
According to Wikipedia, 'Employee Experience' is defined as 'What an employee received during their interaction with careers' elements (e.g. firms, supervisors, coworkers, customer, environment, etc.) that affect their cognition and affection and leads to their particular behaviors.' Professor Kaveh Abhari of University of Hawaii at Manoa conceptualized 'Employee Experience Management' (EEM) as 'An approach to deliver excellent experience to employees, which leads to the positive customer experience by emphasizing on their experiential needs.' Successful and future-focused organizations are both customer- and employee-centric, and they shift away from thinking of work as just a utility and emphasise on creating 'beautiful experiences', a term used by Pat Wadors (Chief Human Resource Officer of Linkedin). Jacob Morgan, entrepreneur and author of 'The Future of Work', defines three employee experience environments that all organizations must focus on - physical, cultural and technological. Here he explains the nature of physical environment and its impact on employee experience. Physical environment includes - Demographics; Workplace Perks; Workplace Layout; Workplace Creative. There is a strong correlation between employee well-being and employee productivity and performance, and physical workspace is one of the largest factor for well-being. Mr. Morgan's suggestions regarding the physical aspects of work environment include - (1) Focus on multiple ways of working: According to Gensler employees need spaces to focus, collaborate, learn, and socialize. Organizations need to shift away from having a single floor plan to integrating and incorporating multiple floor plans. (2) Make the space reflect the culture: Organizations should make efforts to build an environment that reflect their values and culture. (3) Look at how employees work: Engage with employees and ask what they value and care about at work and make investments in those areas. (4) Treat physical space like software: Just the way software is continuously iterated, upgraded and evolves, organizations should use the same process to bring necessary transformations in the work space. Read on...
Mohammad Anas Wahaj | 18 sep 2015
Indian IT firms, in order to attract high-end digital contracts that are design and creative skills intensive, are building dedicated design practices, acquiring design firms, modifying their hiring practices to accomodate design and creative talent, and mandating internal marketing design teams to work with clients. Hiring artists and designers seems to be the new trend in the IT industry. According to Paul Nanneti of Capgemini Group, 'More digital work could move to India, but there is a gap in the design capabilities. That is still being done mostly onshore. So we are building out a design and user capability practice in India.' Tata Consultancy Services has been developing its design practice for last 5 years. Satya Ramaswamy of TCS Digital Enterprise says, 'There are some very good artists and designers who don't have bachelor's degrees. So we have to create exceptions in our hiring policies to be able to bring them on board. Even managing artistic and design people is different.' Wipro recently acquired a Danish design firm Designit. According to Rajan Kohli of Wipro Digital, 'While we had been trying to hire senior designers in the market, it became clear to us that we needed a proven design platform, a heritage and brand in design, to be able to attract the best people to Wipro.' Read on...
The Economic Times:
Lack of design and creative skills could shut out Indian IT from lucrative digital contracts
Author: Jochelle Mendonca
Mohammad Anas Wahaj | 27 aug 2015
As modern businesses and technologies evolve, their convergence brings organizational complexities. Business environment becomes chaotic and creates challenging situations that need to be overcome effectively to succeed. These challenges are giving rise to shifts in large organizations where design is becoming a center of focus. John Kolko, Vice President of Design at Blackboard, explains how these organizations are applying principles of design, not much of the aesthetic part, to the way people work. People would like to handle complexities efficiently and want their interactions with technologies and other complex systems to be simple, intuitive and pleasurable. These principles of design, termed as 'Design Thinking', involve empathy with users, a discipline of prototyping, and tolerance for failure, as core concepts to create these interactions and develop a responsive, flexible organizational culture. Mr. Kolko elaborates on the design-centric culture as one that transcends design as a role and imparts a set of principles to all people who help bring ideas to life - (1) Focus on users' experiences, especially their emotional ones. (2) Create models to examine complex problems. (3) Use prototypes to explore potential solutions. (4) Tolerate failure. (5) Exhibit thoughtful restraint. As design thinking is considered as an essential tool to simplify and humanize, most future ready organizations are utilizing it as part of their core strategy and competence. According to Mr. Kolko, 'Every established company that has moved from products to services, from hardware to software, or from physical to digital products needs to focus anew on user experience. Every established company that intends to globalize its business must invent processes that can adjust to different cultural contexts. And every established company that chooses to compete on innovation rather than efficiency must be able to define problems artfully and experiment its way to solutions.' The shift towards design as a core competence brings its own challenges - (1) Accepting more ambiguity (2) Embracing risk (3) Resetting expectations. Mr. Kolko further explains that, 'Organizational focus on design offers unique opportunities for humanizing technology and for developing emotionally resonant products and services...It helps create a workplace where people want to be, one that responds quickly to changing business dynamics and empowers individual contributors. And because design is empathetic, it implicitly drives a more thoughtful, human approach to business.' Read on...
Mohammad Anas Wahaj | 19 jul 2015
Wikipedia article on 'Emotional Intelligence' explains it as, 'The ability to recognize one's own and other people's emotions, to discriminate between different feelings and label them appropriately, and to use emotional information to guide thinking and behavior'. The article further categorizes EI into three models - (1) Ability Model (by Peter Salovey and John Mayer): Focuses on the individual's ability to process emotional information and use it to navigate the social environment. (2) Trait Model (by Konstantin Vasily Petrides): Encompasses behavioral dispositions and self perceived abilities and is measured through self report. (3) Mixed Model (by Daniel Goleman): A combination of both ability and trait EI. It defines EI as an array of skills and characteristics that drive leadership performance. While most people may believe that innovation and creativity are born traits and might not have any connection with EI, but Harvey Deutschendorf, author and EI expert, explains that EI plays an important role in innovative and creative thinking. He outlines 7 common EI-related traits that innovators have - (1) Innovators have their ego in check. (2) Emotionally intelligent people are confident, not arrogant. (3) They are continually curious. (4) They are good listeners. (5) They don't let their emotions affect their innovation efforts. (6) They can take direction. (7) They empathize with co-workers and customers. Read on...
Mohammad Anas Wahaj | 27 mar 2015
According to the Bureau of Labor Statistics, 'With reduced demand for production workers, total US manufacturing employment dropped from approximately 19 million in 1980 to 11.5 million in 2010. Most of manufacturing job losses were in the section of the workforce without a high school diploma.' The recent report 'Making Value for America' by National Academy of Engineering (NAE), points out the changing face of US manufacturing and the challenges faced by the human resources employed in manufacturing. The report suggests need of collaborative approach between government, companies and educators to strengthen workforce training programs and enhance innovation and productivity. Manufacturing is to be considered an important component of the value chain and businesses that focus on the entire system of product and service delivery help make value for their customers and are less likely to be disrupted by new technologies or increased competition from emerging economies around the world. According to the report, 'While technological advances offer companies new ways to understand customers' needs and in turn increase demand for their products, automation and streamlined operations are likely to supplant an increasing number of workers in a variety of occupations.' Nicholas Donofrio, chair of the committee that conducted the study, says 'Advancing skills and creating skilled jobs are the best bet to aid the workforce that has been left behind by changes in manufacturing and the broader economy.' Read on...
Mohammad Anas Wahaj | 22 mar 2015
The Dutch industrial and product designer, Hella Jongerius, is critical of design purely by profit, design without conscience and design without awareness. She advocates more holistic approach to industrial design with focus on quality and practical economics. She argues that design shouldn't view objects as isolated items and should interrogate their relationship with people. She suggests 6 steps for industrial designers to achieve this objective - (1) Design the materials. (2) Keep the design process hands-on. (3) Celebrate imperfection. (4) Make use of archives. (5) Have a signature style for differentiation and recognition. (6) Research extensively. Read on...
Mohammad Anas Wahaj | 26 feb 2015
Designing for Internet of Things (IoT) is pushing the boundaries for designers and engineers to experiment and evolve out of their specific roles. Martin Charlier, design consultant and co-founder of Rain Cloud, provides his perspective on the future of interfaces and how to design for IoT. According to him, 'Products in today's world, especially, need to be thought about from variety of angles. A designer has to consider both the looks and working of the product while designing.' He stresses the importance of symbiotic nature of interaction design and service design. On working of cross-disciplinary teams, he says, 'Every field needs to know a little bit, have a basic understanding, of the other side... The key, though, is that they started working as one team together, before splitting up into their respective domain areas, so that there was a joined vision.' While discussing the role of human values in IoT design, he suggests, 'Designers need to start thinking about how they change people's behaviors and affect their lives.' Read on...
Mohammad Anas Wahaj | 24 jan 2015
Apple Inc. is associated with the best designed world-class products. It's a result of extraordinary design process that they apply before their products reach the hands of their customers. Here are few product design lessons from Apple - (1) Quality counts at every stage of product development and customer experience. (2) Embrace change and continuously iterate, evolve and develop new products. (3) Stay ahead and provide new to market technologies within compelling new products people need. (4) Whole widget, meaning owns the primary software technology giving it the flexibility to introduce new solutions and add new features over time. (5) Riding without wheels, meaning the robust, inventive and long design process that takes time to launch new to market product categories. (6) Take risks, embrace failures and learn. Apple understands the value of process innovation in order to maintain its design lead. (7) Thoroughly understand the various elements of the innovations process like use of advanced new materials and technologies etc. (8) Deeply complex but simple to users. Develop products so that they work intuitively. (9) Customers count at every stage. (10) Consistency across every strand of the user experience. Read on...
Mohammad Anas Wahaj | 29 nov 2014
In the world of ever changing expectations of customers for meaningful product experiences, designers have to bring emotions, empathy and sensitivity into their designs. Technology is often a facilitator but not everything in the design process. Sohrab Vossoughi, President & Founder of Ziba, as a participant of the panel discussion on 'The Future of Product Design' alongwith Allan Chochinov of the School of Visual Arts and Core77, Aura Oslapas of A+O, and John Jay of Wieden + Kennedy, explores and evaluates the evolution of product design since the time they entered the profession. They all agreed that the real expertise of product designers is not in the mastery of latest computer-aided tools and technologies but their ability to identify needs, create meaning and form a thoughtful point of view on what a design should do... and why. Five important themes emerged out of the panel discussion regarding the direction in which product design would go in the next 30 years - (1) The product is rarely just physical anymore. (2) As more services go digital, real world experience becomes more meaningful. (3) Consumers expect better design across the board. (4) Improved tools make us more efficient, not more effective. (5) Tomorrow's crucial design skills will be empathy and translation. Read on...
Mohammad Anas Wahaj | 06 sep 2014
From Henry Ford, to whom manufacturing efficiency was paramount, to Steve Jobs, who valued the working of a product over its looks, design has always been an important component of the products delivered to consumers. During craftsmen era, individuals both designed & created the products. Industrial revolution focused on multiple specialized processes to finish products in large quantity with little room for errors. Autodesk pioneered computer-aided design (CAD) software, to enhance collaboration among highly skilled teams of designers, engineers etc. But today design is becoming critical for product performance and everybody needs to have a basic understanding of design. Autodesk is now promoting design literacy and participating in its democratization process. The gap between design, production and distribution is narrowing with technologies of sharing & collaboration, 3D printing etc and in future it will totally disappear. In the design economy the firms will have to perform in real time and the design will become the product itself. Autodesk predicts the demand for STEM (Science, Technology, Engineering, Maths) professionals will rise to 8.65 million in 2018. It created 'Design the Future' program to fulfill this demand and provides free software to students and curricula & training to educators. Diego Tamburini of Autodesk says, 'design no longer just applies to physical systems, but has permeated to other non-physical areas such as software, services, and the overall "emotional experience" of using a product that also require designers.' Read on...
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