Finance & Fundraising

Mohammad Anas Wahaj | 28 mar 2017

As crowdfunding becomes a mainstream strategy for individual fundraisers and nonprofit organizations, it becomes imperative to understand the industry trends that provide best fundraising results, and have potential to continue into the future. Christopher Moore, Marketing Mixologist at Floship, shares important trends shaping the industry and shows how to incorporate these ideas in crowdfunding campaigns - (1) Diverse Crowdfunding Platforms: Assess crowdfunding needs. Select the right platform to get specific target audience. Niche platforms are now available. (2) Nonprofit Crowdfunding Campaigns: Many crowdfunding websites are specific to nonprofits. It's easier for nonprofits and charitable organizations to meet their fundraising goals through crowdfunding. The benefits include - Expanded social reach; High speed fundraising; Low-risk giving. (3) Fully Customizable Fundraising Experiences: Fundraising process is becoming more customizable. Campaigns could be specifically designed and promoted. Ways it is happening is - Brandable campaign pages; Fundraising model flexiblitiy; Variety of sharign options. (4) Crowdfunding Campaigns Paired with Events: Events add a real-world component to the online campaign. It boosts the fundraising potential. Following ideas can be used - Pick the perfect theme; Include a variety of fundraising activities; Simlify event registration. (5) Highly Visual Campaigns: To make an impact on online donors include videos, photos, graphics and to-the-point campaign story. Read on...

Business 2 Community: 5 Crowdfunding Trends That Are Here to Stay
Author: Christopher Moore

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Mohammad Anas Wahaj | 28 jan 2017

Creating long-term and sustainable partnerships between businesses and nonprofits, can play a valuable role in tackling social challenges facing communities. Hussein Farah, founder and executive director of New Vision Foundation, explains how nonprofits can build partnerships with corporations and derive benefits from these meaningful relationships for the communities they serve - (1) Have a strong and relevant mission that provides distinctive value to the community and relates to the values of a corporate partner and identifies it as a significant contributor. (2) Leadership of nonprofits should effectively and compellingly communicate the mission to the corporate partner. Strong marketing effort is required that embodies the mission and displays business sense. (3) Nonprofits should create a solid board that assists in dissemination of its value proposition on a peer-to-peer basis. Boards that include corporate members would be more effective in negotiating the terms of partnerships. Moreover, nonprofits must be clear in their expectations from corporate partners, who should beforehand know their resource commitments. Read on...

Star Tribune: Building partnerships between corporations and nonprofits can produce big payoffs
Author: Jack Militello

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Mohammad Anas Wahaj | 26 dec 2016

According to the recent report by Global Impact Investing Network (GIIN), 'Impact Investing Trends: Evidence of a Growing Industry' (Authors: Abhilash Mudaliar, Aliana Pineiro, Rachel Bass), impact investors have demonstrated strong growth, collectively increasing their assets under management (AUM) from US$ 25.4 billion in 2013 to US$ 35.5 billion in 2015, a compound annual growth rate of 18%. The report provides compelling evidence that impact investing industry is growing, both in terms of size and maturation. More than 60% of AUM was allocated to emerging markets each year, and the top three sectors receiving the highest proportions of AUM were microfinance, other financial services and energy, respectively. Read on...

The NonProfit Times: Assets Under Management Grew For Impact Investing
Author: NA

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Mohammad Anas Wahaj | 29 nov 2016

Philanthropic giving continued to thrive in US and exceeded US$ 373 billion in 2015. Educational institutions got 12.86% (US$ 48 billion) of the total. As public funding to education gets reduced, colleges and universities are realigning strategic objectives and development goals to suit the funding priorities for donors and organizations. Donors have their own criteria to determine the funding goals that make an impact. According to Charles Koch, businessman and philanthropist, 'It is simply identifying organizations which want to make life better by empowering free will and enterprise. I decided that I wanted to give as many people as possible ideas so that they could transform their lives. That's been my motivation.' Michael Lomax, President and CEO of UNCF.org, recently shared his views on the potential for social modeling between UNCF and Charles Koch Foundation, and their US$ 29 million partnership for tuition assistance and career development. He says, 'The success of this program lies in our shared vision that a mind - and a life - is a terrible thing to waste. It is why our partnership's ultimate goal is to give students the opportunity to explore the values and skills of an entrepreneur, and better understand how an entrepreneurial mindset will benefit both them and their communities.' Nicholas Perkins, Founder and CEO of Perkins Management Services Inc, explains about his support to Howard University, 'Anytime that a minority company has an opportunity to partner with an historically black institution, that partnership should be the base from which growth and progress for that particular campus comes. So we always try to fit ourselves into that puzzle.' Educational institutions often find funding success by proactively tapping into the goodwill of graduates and stakeholders. Miami University of Ohio invested a substantial amount from its fundraising campaign towards enhancing academic programming in media studies, writing and gerontology. It launched 'Miami Plan', a 36-credit hour course mandate for all students to be immersed in and appreciative of the impact of liberal arts across all career paths. Gregory Crawford, President of Miami University of Ohio, says, 'For me, people don't expect a physicist to have such a passion for the liberal arts, but it had such a big impact on my life, my leadership style and my interests. I couldn't be more enthusiastic in sharing how it helped me to learn about human flourishing and in thinking more holistically, which was super important to me in the physics world.' He adds, 'Many of our own alums and donors understand the value of the education provided to them, and they love what we're doing with the Miami plan, so they freely invest in that vision.' Read on...

Education Dive: What inspires people, corporations to give to higher education?
Author: Jarrett Carter

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Mohammad Anas Wahaj | 18 oct 2016

In the world of charitable giving, generally 20% givers use techniques and expert knowledge to maximize their effectiveness, while the remaining 80% are unaware and together pay millions in taxes that would otherwise be used for charitable work. Robert G. Collins, Tampa Bay President of NCF (9th largest US charity), provides specialist philanthropic advice and shares some valuable tools and techniques to enhance value of giving - (1) Use a donor-advised fund (DAF): DAF works like charitable account where the giver gets a charitable deduction when assets are contributed. It is also similar to private grantmaking family foundations without the work and expenses of running a corporation. DAF enables the giver to give when it's convenient for them and decide the amount, timing and recipient of the gift at a later date. (2) Stop writing checks: Giving with cash are after-tax dollars exchanged for a charitable giving. Gift appreciated assets to gain a fair market value deduction, but avoid the capital gains taxes embedded in the asset. This way you get a double benefit i.e. giving pre-tax dollars and still getting the charitable deduction. (3) Plan ahead for tax events: Capital gains taxes are optional taxes - you don't have to pay them if you don't want to. If you are charitable and you have a taxable event expected in future, explore your charitable options today. (4) Have a charitable shareholder: Consider gifting a partial interest in your business or income-producing real estate to your DAF. It is critical that the DAF or charity you are giving to has expertise in taking in business interests. (5) Give generously through your estate: Check out givingpledge.org to find out reasons why many respected business leaders are leaving a charitable legacy. A DAF is a simple, easy solution for a family foundation legacy, but ask the fund sponsor whether they have rules about appointing successors. Read on...

Tampa Bay Business Journal: 5 things smart givers know
Author: Robert G. Collins

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Mohammad Anas Wahaj | 28 sep 2016

According to the conditions set forth in the CSR (Corporate Social Responsibility) Law in India, all companies with a net worth of Rs 500 crore or revenue of Rs 1000 cr or net profit of Rs 5 cr should spend 2% of last 3 years average profit on charity work. CSR management firm, NextGen, studied the annual reports of the top 100 firms by market capitalizations on NSE (National Stock Exchange) for 2014-15 & 91 firms for 2015-16. The total spend on CSR activities for 91 firms is Rs 6033 cr for FY16, while it was Rs 4760 cr by 100 companies in FY15. According to Abhishek Humbad, co-founder of NextGen, 'More and more companies are realizing that not meeting 2% makes them look bad, and for large companies, it can turn out be a reputational risk.' The energy sector accounted for nearly 26% of the total CSR spending. Reliance was the largest spender in FY16, using 2.3% of its profit (Rs 652 cr) on education, health and other social activities. Jagannatha Kumar at chairman's office of RIL says, 'The amount spent on each of the focus areas varies on an annual basis depending on the scope of work for the year.' In FY16 RIL spend on healthcare halved to Rs 314 cr while on education it increased to Rs 215 cr from Rs 18 cr in FY15. According to Parul Soni of Thinkthrough Consulting, a CSR consultancy, 'Manufacturing companies like automotive have been well poised to do CSR because they focus on communities around their plants and it helps build engagement with local communities. Also, many of them are working in skill development.' Some of the top causes that corporates spend on are healthcare, poverty eradication, education, skill development, rural development, and environment. Noshir Dadrawala, CEO of Centre for Advancement of Philanthropy, says, 'Skills have been trendy. These causes have seen an increase because many of the skilling initiatives instead of being classified as an education initiative is being put under providing employment and reducing poverty. Also when it comes to healthcare, conducting blood donation camps is a popular way of doing CSR as it is easy and effective.' Ravi Chellam, ED of Greenpeace, points out that environment is not a priority issue for most Indian corporates. He says, 'On environmental issues, companies seem to prefer to focus on either their own campuses or areas immediately surrounding their locations.' According to Loveleen Kacker, CEO of Tech Mahindra Foundation, '50% of all our CSR capital goes into empowering women and another 10% for the disabled. We believe that any development can happen in any of the areas - from nutrition to sanitation, only when women are empowered. And we feel only economic empowerment of women can bring about social empowerment.' The top geographical regions that were beneficiary of CSR funds for FY16 are Maharashtra, Tamil Nadu, Gujarat, Andhra Pradesh, Rajasthan and Karnataka. Vinod Kulkarni, head of CSR at Tata Motors Ltd, says, 'It is part of our policy to invest CSR funds in geographies in close proximity to our area of operation. It amplifies the outcomes and impact.' Arun Nagpal, co-founder of Mrida Group, comments, 'The reasons for firms to select geographies close to manufacturing plants or areas of work are valid but this leads to an imbalance in the division of CSR funding.' Read on...

Livemint: Firms ramp up CSR focus on healthcare, poverty, hunger
Authors: Arundhati Ramanathan, Moyna Manku

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Mohammad Anas Wahaj | 20 aug 2016

Social media provides ease of connecting and sharing information with ones network and communities. Peer-to-peer (P2P) fundraising works towards bringing the supporters and their networks together for financial contributions. Social media can be an effective tool to reach donors and networks to fulfil nonprofit's fundraising goals. Following 8 strategies can be utilized to successfully implement social media into P2P fundraising campaign - (1) Optimize online components - Ensure that all fundraising pages are functional, user-friendly and mobile responsive; WHY: Strong online fundraising gives a positive signal to supporters. Social media is an extension of online fundraising. Having a strong online background is needed to support individual fundraisers that may lack technological expertise; WHAT: A clear, straightforward, and simple fundraising page. A platform that allows individual fundraisers to create their own giving pages. Active social media accounts. (2) Tell a cohesive, simple story - Telling a story about the recipients of your aid is the perfect way to engage with social media while reaching your donors; WHY: Compelling stories add value to your nonprofit. They connect people to people, generating an emotional response that can lead to action; WHAT: An individual or a community to focus your story. An interview with your chosen subject. An accompanying photo. A short, postable format. (3) Use a multimedia approach - Pictures, videos and sound, capture our attention. They offer the user a diverse, vivid experience, one that can connect supporters more directly to the cause; WHAT: High-quality content. A posting schedule. (4) Strategize for each platform - Nonprofits often post the same content to each site with little adjustment. For maximum effectiveness the approach should differ for each platform; WHY: Different social media platforms offer different opportunities for engagement, and likewise, different opportunities to reach your donors in meaningful ways; WHAT: Hashtags. Character-limit copy. The right language. Specific calls to action. (5) Post, share, tag, and like - Active social media presence gives positive signals. It also helps in tracking the online conversations regarding the campaign; WHY: Liking and sharing supporters' fundraising milestones and accomplishments shows supporters that you're engaged with their work and appreciate what they've done for your mission. Posting the campaign's success at regular intervals inspires individual fundraisers to keep working toward long-term goals; WHAT: A social media coordinator. Tracking tools. The rules of operation. (6) Set goals for your fundraisers - Set goals in a way inspires your supporters and anyone who stumbles upon your campaign; WHY: Clearly displayed goal will show the supporters the level of progress they have made and how much more is needed. Similarly, an individual goal establishes each individual fundraiser's role in the campaign. Setting clear goals is the only way for your supporters to meet your expectations; WHAT: Fundraising metrics. Fundraising thermometers. Integrate fundraising goals into user-friendly pages for clear communication at different stages. (7) Provide toolkits to supporters - Right materials and tools helps to keep message consistent and clear for supporters and their networks; WHY: Providing toolkits helps supporters create the most effective tasks. Provide templates to easily relay the message; WHAT: Suggested copy. Images. Suggested posting schedule. Background information. (8) Generate friendly competition - Needed to push the campaign reach its goal within time and even go beyond its goal; WHY: Competition inspires to work effectively with vigour. It's easy for family and friends to get caught up in the fun and donate more to see their own reach the goal and get on top; WHAT: Leaderboards. Badges. Recognition. Read on...

Crowdfund Insider: 8 Social Media Strategies for Nonprofit Peer-to-Peer Fundraising
Author: Abby Jarvis

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Mohammad Anas Wahaj | 29 jun 2016

There are almost 50 million people living in poverty in the United States, almost 15 percent of the population. Although there are continuous efforts by governments, organizations and individuals to eradicate poverty, but the challenge is huge and at times results are not what are expected. Sometimes there is also lack of coordination between nonprofit agencies and difference in approaches to tackle poverty, even in same locations and dealing with same people. Kavitha Cardoza of WAMU shares her views on poverty with Morning Edition host Matt McCleskey. She says, 'As someone who grew up in India, where you interact with tons of poor people every day. But here (US), poverty is so hidden. Think of people who work minimum wage jobs - office cleaners come in overnight; if you have a maid at home, she comes in when you're at work. And if you think of say, a McDonald's, everyone is wearing a uniform and looks the same. We have sanitized poverty.' She explains, 'We tend to see poverty as fixed when it's really fluid. Of course it's about not having enough money, but we tend to forget all the challenges that go along with that. It becomes about food and housing and transportation and healthcare. And each of those problems leads to more problems.' Moreover, owning a cell phone, a TV or a kid having fancy sneakers, shouldn't be questionable in a poor situation, as they may serve a purpose contrary to typical perceptions. She quotes Greg Kaufmann, Editor of Talk Poverty, who says, 'Put yourself in a poor parent's place. People don't want their children to seem poor, they don't want to seem poor. Clearly, we have so much stigma attached to poverty. Kids get teased. Again as a parent, you can't get what middle class kids get - the sports camp or the music class, and so wouldn't you want to try to do something for your kid? And maybe actually that pair of sneakers is the cheapest thing you could do.' Speaking on lack of coordination and cooperation among charities that are helping poors, she says, 'There isn't a lot of incentive to collaborate...Part of it is each has different ideas about tackling the same problem, they want to do it their way and they all have different governance structures. And different ways of measuring success.' She quotes Bruce McNamer, President and CEO of the Community Foundation for the National Capital Region, which works with lots of human services organizations throughout the area, who says, 'The biggest challenge is charities compete with each other for funds. And that does sometimes create incentives for people not to work as closely or to be jockeying among themselves for the attention of funders...And the funding models that are in place to fund nonprofits in some sense encourage that inefficiency.' She quotes Katherine Boo, author of 'Behind the Beautiful Forevers', a book about poverty in Mumbai, who says, 'Journalists often cover poverty by going to a nonprofit and doing a story on someone who is doing well, they've had challenges, now they're fine. The story ends with everything tied up in a neat little bow. That's doing listeners a disservice because then they think that's how it is. There are no relapses, no challenges, no one who doesn't make it. And that's just not true.' Read on...

WAMU.org: How Traditional Nonprofits Run Into Problems Trying To Tackle Poverty
Author: Kavitha Cardoza

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Mohammad Anas Wahaj | 23 jun 2016

According to the survey by U.S. Trust (a subsidiary of Bank of America), of 684 high net worth (HNW) individuals, all with investable assets of US$ 3 million or more, there is increasing interest and activity in social impact investing, particularly among women, Millennials and Gen Xers. The survey also found the 7 out of 10 HNW Americans have more confidence in the private sector to solve social and environmental problems than the public or nonprofit sector. Moreover, another 6 in 10 believe that private capital invested in social and public programs can produce superior outcomes, all while ownership and interest in impact investing climb. Jackie VanderBrug, Managing Director of U.S. Trust, says, 'Understanding how and why individuals make impact investments is an increasingly important component of nonprofit management. I think that nonprofit executives that look at impact investing as a trend to be welcomed and embraced are going to be the ones ahead of the curve. Impact investing is not going away. It's fundamentally changing how investments are being made by individuals and fund managers. Understanding that and what it means to your donor base, constituency and board members is an important part of a nonprofit executive's job.' The survey report also finds that, environmental protection and sustainability is the issue that matters most to HNW investors, followed by healthcare equality and access; disease prevention, treatment and cure; access to education; and assistance for veterans. Ms. VanderBrug further adds, 'This is not about confusing philanthropy. Our clients are extremely philanthropic and we don't think that that should stop. My experience is that most individuals who are interested in impact investing are also very philanthropic. They understand that all sectors of the economy need to work.' Read on...

The NonProfit Times: Big Donors Losing Faith In Charity To Solve Problems
Author: Andy Segedin

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Mohammad Anas Wahaj | 12 mar 2016

Gender equity and women empowerment are issues that are often discussed at various forums. Women are trying and working hard to make their mark in different fields and professions. Philanthropy and nonprofits are getting women in leadership roles. 'Inside Philanthropy' has created a separate section on their website where it exclusively covers developments related to women and girls. Recently the website listed influential women in U.S. that are making an impact by participating in various different capacities in the field of philanthropy, charity and nonprofit sector. The categorised list currently includes the following women - MEGA-DONORS: (1) Karen Ackman, Co-founder, Pershing Square Foundation; (2) Jody Allen, Co-founder, Paul G. Allen Family Foundation; (3) Laura Arnold, Co-chair, Laura and John Arnold Foundation; (4) Connie Ballmer, Chair of Philanthropy, Ballmer Group; (5) Jennifer Buffett, Co-president, NoVo Foundation; (6) Susan Buffett, Chair, Sherwood Foundation, Susan Thompson Buffett Foundation and Buffett Early Childhood Fund; (7) Priscilla Chan, Co-founder, Chan Zuckerberg Initiative; (8) Alexandra Cohen, Co-founder, Steven and Alexandra Cohen Foundation; (9) Barbara Dalio, Co-founder, Dalio Foundation; (10) Susan Dell, Co-founder and Board Chair, Michael and Susan Dell Foundation; (11) Melinda Gates, Co-chair, Bill and Melinda Gates Foundation; (12) Lyda Hill, Founder, Lyda Hill Foundation; Laurene Powell Jobs, President, Emerson Collective; (13) Laurene Powell Jobs, President, Emerson Collective; (14) Pam Omidyar, Co-founder, Omidyar Group; (15) Barbara Picower, President and Chair, JPB Foundation; (16) Lynn Schusterman, Chair, Schusterman Family Foundation; (17) Marilyn Simons, President, Simons Foundation; (18) Cari Tuna, Co-founder and President, Good Ventures; (19) Diane von Furstenberg, Director, Diller-von Furstenberg Family Foundation; (20) Alice Walton, Walton Family Foundation and Crystal Bridges Museum of American Art; (21) Shelby White, Founder and Trustee, Leon Levy Foundation. FOUNDATION LEADERS: (22) Sue Desmond-Hellmann, CEO, Bill and Melinda Gates Foundation; (23) Patricia Harris, CEO, Bloomberg Philanthropies; (24) Carol Larson, President and CEO, Packard Foundation; (25) Risa Lavizzo-Mourey, President and CEO, Robert Wood Johnson Foundation; (26) Clara Miller, Director and President, F.B. Heron Foundation; (27) LaJune Montgomery Tabron, President and CEO, W. K. Kellogg Foundation; (28) Sally Osberg, President and CEO, Skoll Foundation; (29) Judith Rodin, President, Rockefeller Foundation; (30) Julia Stasch, President, MacArthur Foundation; CORPORATE FUNDERS: (31) Suzanne DiBianca, President, Salesforce Foundation; (32) Deb Elam, President, GE Foundation; (33) Sally McCrady, President, PNC Foundation; (34) Kathleen McLaughlin, President, Walmart Foundation; (35) Kerry Sullivan, President, Bank of America Charitable Foundation; (36) Michele Sullivan, President, Caterpillar Foundation; THE CATALYSTS: (37) Laura Arrillaga-Andreessen, Founder and President, Laura Arrillaga-Andreessen Foundation; (38) Melissa Berman, President and CEO, Rockefeller Philanthropy Advisors; (39) Jean Case, CEO, Case Foundation; (40) Hillary Clinton, Former Secretary of State and Candidate for U.S. President; (41) Amy Danforth, President, Fidelity Charitable; (42) Kriss Deiglmeier, CEO, Tides; (43) Kim Dennis, President and CEO, Searle Freedom Trust; (44) Jane Greenfield, President, Vanguard Charitable; (45) Donna P. Hall, President and CEO, Women Donors Network; (46) Ruth Ann Harnisch, Founder, Harnisch Foundation; (47) Vanessa Kirsch, Founder and CEO, New Profit; (48) Kim Laughton, President, Schwab Charitable; (49) Michele Lord, President, NEO Philanthropy; (50) Teresa Younger, President and CEO, Ms. Foundation; (51) Jacki Zehner, President and Chief Engagement Officer, Women Moving Millions. Read on...

Inside Philanthropy: Meet the 50 Most Powerful Women in U.S. Philanthropy
Authors: David Callahan, Kiersten Marek

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